{"id":25552,"date":"2026-11-12T10:39:40","date_gmt":"2026-11-12T01:39:40","guid":{"rendered":"https:\/\/www.future-shop.jp\/magazine\/?p=25552"},"modified":"2026-11-12T10:39:40","modified_gmt":"2026-11-12T01:39:40","slug":"ec-market-2025","status":"publish","type":"post","link":"https:\/\/www.future-shop.jp\/magazine\/ec-market-2025","title":{"rendered":"2025\u5e74\u306eEC\u5e02\u5834\u306f27.6\u5146\u5186\u30675.5%\u6210\u9577\uff01\u62e1\u5927\u304c\u7d9a\u304f\u5e02\u5834\u52d5\u5411\uff06\u6700\u65b0\u30c7\u30fc\u30bf\u3092\u89e3\u8aac\u30102026\u5e74\u7248 \u7d4c\u7523\u7701\u8abf\u67fb\u3011"},"content":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-25622\" src=\"https:\/\/www.future-shop.jp\/magazine\/wp-content\/uploads\/2026\/11\/ec-market-2025-MV.png\" alt=\"2025\u5e74EC\u5e02\u5834\u7d71\u8a08\u30b3\u30e9\u30e0\u306e\u30e1\u30a4\u30f3\u30d3\u30b8\u30e5\u30a2\u30eb\" width=\"1200\" height=\"630\" srcset=\"https:\/\/www.future-shop.jp\/magazine\/wp-content\/uploads\/2026\/11\/ec-market-2025-MV.png 1200w, https:\/\/www.future-shop.jp\/magazine\/wp-content\/uploads\/2026\/11\/ec-market-2025-MV-300x158.png 300w, https:\/\/www.future-shop.jp\/magazine\/wp-content\/uploads\/2026\/11\/ec-market-2025-MV-1024x538.png 1024w, https:\/\/www.future-shop.jp\/magazine\/wp-content\/uploads\/2026\/11\/ec-market-2025-MV-768x403.png 768w\" sizes=\"auto, (max-width: 1200px) 100vw, 1200px\" \/><\/p>\n<div class=\"supplement boader\"><b>\u3053\u306e\u8a18\u4e8b\u3067\u306f\u6b21\u306e\u5185\u5bb9\u3092\u89e3\u8aac\u3057\u307e\u3059<\/b><\/p>\n<ul>\n<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">2025\u5e74\u306eEC\u5e02\u5834\u306e\u52d5\u5411\u3068\u6700\u65b0\u30c7\u30fc\u30bf<\/span><\/li>\n<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">\u30ab\u30c6\u30b4\u30ea\u5225\u306eEC\u5e02\u5834\u898f\u6a21\u3001\u6210\u9577\u7387\u3001\u30c8\u30ec\u30f3\u30c9<\/span><\/li>\n<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">BtoC-EC\u3001BtoB-EC\u3001CtoC-EC\u3001\u8d8a\u5883EC\u306e\u5e02\u5834\u52d5\u5411<\/span>\u00a0<\/div><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400\">\u7d4c\u6e08\u7523\u696d\u7701\u304c2026\u5e7410\u6708\u306b\u516c\u8868\u3057\u305f\u300c\u4ee4\u548c7\u5e74\u5ea6 \u96fb\u5b50\u5546\u53d6\u5f15\u306b\u95a2\u3059\u308b\u5e02\u5834\u8abf\u67fb \u5831\u544a\u66f8\u300d\uff08\u4ee5\u4e0b\u3001\u5831\u544a\u66f8\uff09\u306b\u3088\u308b\u3068\u3001<\/span><b>2025\u5e74\u306eBtoC-EC\u5e02\u5834\uff08\u4e00\u822c\u6d88\u8cbb\u8005\u5411\u3051\u306eEC\u5e02\u5834\uff09\u306f\u524d\u5e74\u6bd45.5%\u5897\u306e27\u51465580\u5104\u5186<\/b><span style=\"font-weight: 400\">\u3067\u3057\u305f\u3002<\/span><span style=\"font-weight: 400\">\u5e02\u5834\u898f\u6a21\u306f10\u5e74\u3067\u7d042\u500d\u306b\u62e1\u5927\u3057\u3066\u3044\u307e\u3059\u3002<\/span><\/p>\n<div id=\"attachment_25555\" style=\"width: 1010px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-25555\" class=\"size-full wp-image-25555\" src=\"https:\/\/www.future-shop.jp\/magazine\/wp-content\/uploads\/2026\/11\/ec-market-2025-1.png\" alt=\"\u56fd\u5185BtoC-EC\u306e\u5e02\u5834\u898f\u6a21\u306e\u5e74\u6b21\u63a8\u79fb\" width=\"1000\" height=\"523\" srcset=\"https:\/\/www.future-shop.jp\/magazine\/wp-content\/uploads\/2026\/11\/ec-market-2025-1.png 1000w, https:\/\/www.future-shop.jp\/magazine\/wp-content\/uploads\/2026\/11\/ec-market-2025-1-300x157.png 300w, https:\/\/www.future-shop.jp\/magazine\/wp-content\/uploads\/2026\/11\/ec-market-2025-1-768x402.png 768w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><p id=\"caption-attachment-25555\" class=\"wp-caption-text\">2025\u5e74\u306eBtoC-EC\u5e02\u5834\u306f\u524d\u5e74\u6bd45.5%\u5897\u306e27\u51465580\u5104\u5186\u3060\u3063\u305f<\/p><\/div>\n<p><span style=\"font-size: 80%\"><span style=\"font-weight: 400\">\u753b\u50cf\u51fa\u5178\uff1a<\/span><a href=\"https:\/\/www.meti.go.jp\/press\/2026\/10\/20261021001.html\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400\">\u7d4c\u6e08\u7523\u696d\u7701 2026\u5e7410\u670821\u65e5\u516c\u8868\u300c\u4ee4\u548c7\u5e74\u5ea6 \u96fb\u5b50\u5546\u53d6\u5f15\u306b\u95a2\u3059\u308b\u5e02\u5834\u8abf\u67fb \u5831\u544a\u66f8\u300dP.6<\/span><\/a><\/span><\/p>\n<p><span style=\"font-weight: 400\">BtoC-EC\u5e02\u5834\u306f\u300c\u7269\u8ca9\u7cfb\u5206\u91ce\u300d\u300c\u30b5\u30fc\u30d3\u30b9\u7cfb\u5206\u91ce\u300d\u300c\u30c7\u30b8\u30bf\u30eb\u7cfb\u5206\u91ce\u300d\u306e3\u3064\u306b\u5206\u985e\u3055\u308c\u307e\u3059\u30022025\u5e74\u306f3\u5206\u91ce\u3059\u3079\u3066\u304c\u524d\u5e74\u3092\u4e0a\u56de\u308a\u307e\u3057\u305f\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400\">\u306a\u304a\u30013\u3064\u306e\u5206\u91ce\u306e\u4e2d\u3067\u5e02\u5834\u898f\u6a21\u304c\u3082\u3063\u3068\u3082\u5927\u304d\u3044\u7269\u8ca9\u7cfb\u5206\u91ce\u306f\u3001\u524d\u5e74\u6bd43.97%\u5897\u306e15\u51468233\u5104\u5186\u3067\u3057\u305f\u3002\u305d\u306e\u5e02\u5834\u898f\u6a21\u306f\u30b3\u30f3\u30d3\u30cb\uff0813\u51463212\u5104\u5186\uff09\u3084\u30c9\u30e9\u30c3\u30b0\u30b9\u30c8\u30a2\uff089\u51464129\u5104\u5186\uff09\u3092\u4e0a\u56de\u308a\u3001\u30b9\u30fc\u30d1\u30fc\uff0816\u51468026\u5104\u5186\uff09\u306b\u8feb\u308b\u52e2\u3044\u3067\u3059<\/span><span style=\"font-weight: 400\"><span style=\"font-size: 80%\">\u203b1<\/span><\/span><span style=\"font-weight: 400\">\u3002EC\u3068\u5404\u5c0f\u58f2\u696d\u614b\u3067\u306f\u96c6\u8a08\u5bfe\u8c61\u30fb\u5206\u985e\u304c\u7570\u306a\u308b\u305f\u3081\u3001\u3042\u304f\u307e\u3067\u5e02\u5834\u898f\u6a21\u306e\u76ee\u5b89\u3068\u3057\u3066\u6bd4\u8f03\u3057\u305f\u3082\u306e\u3067\u3059\u304c\u3001\u5c0f\u58f2\u306b\u304a\u3051\u308bEC\u306e\u5b58\u5728\u611f\u306e\u5927\u304d\u3055\u3092\u5b9f\u611f\u3067\u304d\u308b\u306e\u3067\u306f\u306a\u3044\u3067\u3057\u3087\u3046\u304b\u3002<\/span><\/p>\n<p><span style=\"font-size: 80%\"><span style=\"font-weight: 400\">\u203b1 \u51fa\u5178\uff1a<\/span><a href=\"https:\/\/www.meti.go.jp\/statistics\/toppage\/report\/archive\/kako\/20260414_1.html\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400\">\u7d4c\u6e08\u7523\u696d\u7701\u300c2025\u5e74 \u5c0f\u58f2\u696d\u8ca9\u58f2\u3092\u632f\u308a\u8fd4\u308b\u300d2026\u5e744\u6708<\/span><\/a><span style=\"font-weight: 400\">\u00a0<\/span><\/span><\/p>\n<div id=\"attachment_25556\" style=\"width: 1010px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-25556\" class=\"size-full wp-image-25556\" src=\"https:\/\/www.future-shop.jp\/magazine\/wp-content\/uploads\/2026\/11\/ec-market-2025-2.png\" alt=\"2025\u5e74\u306e\u56fd\u5185BtoC-EC\u306e\u5206\u91ce\u5225\u5e02\u5834\u898f\u6a21\" width=\"1000\" height=\"266\" srcset=\"https:\/\/www.future-shop.jp\/magazine\/wp-content\/uploads\/2026\/11\/ec-market-2025-2.png 1000w, https:\/\/www.future-shop.jp\/magazine\/wp-content\/uploads\/2026\/11\/ec-market-2025-2-300x80.png 300w, https:\/\/www.future-shop.jp\/magazine\/wp-content\/uploads\/2026\/11\/ec-market-2025-2-768x204.png 768w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><p id=\"caption-attachment-25556\" class=\"wp-caption-text\">\u7269\u8ca9\u30fb\u30b5\u30fc\u30d3\u30b9\u30fb\u30c7\u30b8\u30bf\u30eb\u306e3\u5206\u91ce\u3059\u3079\u3066\u304c\u524d\u5e74\u3092\u4e0a\u56de\u3063\u305f<\/p><\/div>\n<p><span style=\"font-size: 80%\"><span style=\"font-weight: 400\">\u753b\u50cf\u51fa\u5178\uff1a<\/span><a href=\"https:\/\/www.meti.go.jp\/press\/2026\/10\/20261021001.html\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400\">\u7d4c\u6e08\u7523\u696d\u7701 2026\u5e7410\u670821\u65e5\u516c\u8868\u300c\u4ee4\u548c7\u5e74\u5ea6\u96fb\u5b50\u5546\u53d6\u5f15\u306b\u95a2\u3059\u308b\u5e02\u5834\u8abf\u67fb\u306e\u7d50\u679c\u3092\u53d6\u308a\u307e\u3068\u3081\u307e\u3057\u305f\u300d<\/span><\/a><\/span><\/p>\n<p><span style=\"font-weight: 400\">\u307e\u305f\u3001\u5f8c\u307b\u3069\u8a73\u3057\u304f\u89e3\u8aac\u3057\u307e\u3059\u304c\u3001<\/span><b>BtoB-EC\uff08\u4f01\u696d\u9593\u306eEC\u53d6\u5f15\uff09\u3084CtoC-EC\uff08\u500b\u4eba\u9593\u306eEC\u53d6\u5f15\uff09\u3001\u8d8a\u5883EC\u306e\u5e02\u5834\u898f\u6a21\u3082\u524d\u5e74\u3092\u4e0a\u56de\u308a\u307e\u3057\u305f\u3002<\/b><span style=\"font-weight: 400\">2025\u5e74\u306eEC\u5e02\u5834\u306f\u7dcf\u3058\u3066\u597d\u8abf\u3060\u3063\u305f\u3068\u8a00\u3048\u308b\u3067\u3057\u3087\u3046\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400\">\u305f\u3060\u3057\u3001EC\u5e02\u5834\u304c\u5f15\u304d\u7d9a\u304d\u62e1\u5927\u3057\u305f\u4e00\u65b9\u3067\u3001\u30ab\u30c6\u30b4\u30ea\u3054\u3068\u306e\u52d5\u5411\u306b\u306f\u5dee\u3082\u898b\u3089\u308c\u307e\u3057\u305f\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400\">\u4f8b\u3048\u3070\u3001\u300c\u98df\u54c1\u3001\u98f2\u6599\u3001\u9152\u985e\u300d\u300c\u751f\u6d3b\u5bb6\u96fb\u3001AV\u6a5f\u5668\u3001PC\u30fb\u5468\u8fba\u6a5f\u5668\u7b49\u300d\u300c\u5316\u7ca7\u54c1\u3001\u533b\u85ac\u54c1\u300d\u306f\u3001\u5e02\u5834\u898f\u6a21\u306e\u5897\u52a0\u7387\u304c\u524d\u5e74\u3092\u4e0a\u56de\u308a\u3001EC\u5316\u7387\u3082\u4e0a\u6607\u3057\u307e\u3057\u305f\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400\">\u4e00\u65b9\u3001\u300c\u66f8\u7c4d\u3001\u6620\u50cf\u30fb\u97f3\u697d\u30bd\u30d5\u30c8\u300d\u306eEC\u5e02\u5834\u898f\u6a21\u306f2\u5e74\u9023\u7d9a\u3067\u7e2e\u5c0f\u3057\u307e\u3057\u305f\u3002\u307e\u305f\u3001\u300c\u751f\u6d3b\u96d1\u8ca8\u3001\u5bb6\u5177\u3001\u30a4\u30f3\u30c6\u30ea\u30a2\u300d\u3068\u300c\u81ea\u52d5\u8eca\u3001\u81ea\u52d5\u4e8c\u8f2a\u8eca\u3001\u30d1\u30fc\u30c4\u7b49\u300d\u306eEC\u5316\u7387\u306f\u524d\u5e74\u3092\u4e0b\u56de\u3063\u3066\u3044\u307e\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400\">EC\u5e02\u5834\u306e\u73fe\u72b6\u3092\u3088\u308a\u6b63\u78ba\u306b\u628a\u63e1\u3059\u308b\u306b\u306f\u3001<\/span><b>EC\u5e02\u5834\u5168\u4f53\u306e\u6570\u5b57\u3060\u3051\u3067\u306a\u304f\u3001\u30ab\u30c6\u30b4\u30ea\u3054\u3068\u306e\u6570\u5b57\u3082\u78ba\u8a8d\u3057\u3066\u304a\u304f\u3053\u3068\u304c\u5927\u5207<\/b><span style=\"font-weight: 400\">\u3067\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400\">\u305d\u3053\u3067\u672c\u7a3f\u3067\u306f\u3001\u5831\u544a\u66f8\u3092\u3082\u3068\u306b\u3001BtoC-EC\u306e\u30ab\u30c6\u30b4\u30ea\u5225\u306e\u5e02\u5834\u898f\u6a21\u3084\u6210\u9577\u7387\u3001EC\u5316\u7387\u3001\u4e3b\u306a\u30c8\u30ec\u30f3\u30c9\u306a\u3069\u3092\u8a73\u3057\u304f\u89e3\u8aac\u3057\u307e\u3059\u3002\u307e\u305f\u3001BtoB-EC\u3084CtoC-EC\u3001\u8d8a\u5883EC\u306e\u52d5\u5411\u3084\u6570\u5024\u3082\u6574\u7406\u3057\u307e\u3057\u305f\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400\">EC\u5e02\u5834\u306e\u6210\u9577\u3092\u81ea\u793e\u306e\u6210\u9577\u306b\u3064\u306a\u3052\u308b\u305f\u3081\u306b\u3001\u5831\u544a\u66f8\u306e\u6700\u65b0\u30c7\u30fc\u30bf\u304b\u3089\u6d88\u8cbb\u306e\u5909\u5316\u3092\u8aad\u307f\u89e3\u304d\u3001\u6b21\u306e\u4e00\u624b\u3092\u8003\u3048\u308b\u624b\u304c\u304b\u308a\u306b\u3057\u3066\u304f\u3060\u3055\u3044\u3002<\/span><\/p>\n<h2>\u7269\u8ca9\u7cfb\u5206\u91ce\uff1a\u5e02\u5834\u898f\u6a21\u306f3.97%\u5897\u306e15\u51468233\u5104\u5186\u306b\u62e1\u5927<\/h2>\n<p><span style=\"font-weight: 400\">2025\u5e74\u306b\u304a\u3051\u308b<\/span><b>\u7269\u8ca9\u7cfb\u5206\u91ce\u306e\u5e02\u5834\u898f\u6a21\u306f\u3001\u524d\u5e74\u6bd43.97%\u5897\u306e15\u51468233\u5104\u5186<\/b><span style=\"font-weight: 400\">\u3067\u3057\u305f\u3002\u5e74\u9593\u306e\u5897\u52a0\u984d\u306f6039\u5104\u5186\u3067\u3059\u30022025\u5e74\u306e\u6210\u9577\u7387\u306f\u30012024\u5e74\u306e\u5b9f\u7e3e\uff083.70%\uff09\u30920.27\u30d1\u30fc\u30bb\u30f3\u30c8\u30dd\u30a4\u30f3\u30c8\uff08\u4ee5\u4e0b\u3001\u30dd\u30a4\u30f3\u30c8\uff09\u4e0a\u56de\u308a\u307e\u3057\u305f\u3002\u7269\u8ca9\u7cfb\u5206\u91ce\u306e\u5e02\u5834\u898f\u6a21\u306f10\u5e74\u3067\u7d042.2\u500d\u306b\u62e1\u5927\u3057\u3066\u3044\u307e\u3059\u3002<\/span><\/p>\n<div id=\"attachment_25557\" style=\"width: 1010px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-25557\" class=\"size-full wp-image-25557\" src=\"https:\/\/www.future-shop.jp\/magazine\/wp-content\/uploads\/2026\/11\/ec-market-2025-3.png\" alt=\"\u56fd\u5185BtoC-EC\u306e\u7269\u8ca9\u7cfb\u5206\u91ce\u306e\u5e02\u5834\u898f\u6a21\u3068EC\u5316\u7387\u306e\u5e74\u6b21\u63a8\u79fb\" width=\"1000\" height=\"600\" srcset=\"https:\/\/www.future-shop.jp\/magazine\/wp-content\/uploads\/2026\/11\/ec-market-2025-3.png 1000w, https:\/\/www.future-shop.jp\/magazine\/wp-content\/uploads\/2026\/11\/ec-market-2025-3-300x180.png 300w, https:\/\/www.future-shop.jp\/magazine\/wp-content\/uploads\/2026\/11\/ec-market-2025-3-768x461.png 768w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><p id=\"caption-attachment-25557\" class=\"wp-caption-text\">\u7269\u8ca9\u7cfb\u5206\u91ce\u306e\u5e02\u5834\u898f\u6a21\u3068EC\u5316\u7387\uff082015\u5e74\u304b\u30892025\u5e74\u306e\u63a8\u79fb\uff09<\/p><\/div>\n<p><span style=\"font-size: 80%\"><span style=\"font-weight: 400\">\u753b\u50cf\u51fa\u5178\uff1a<\/span><a href=\"https:\/\/www.meti.go.jp\/press\/2026\/10\/20261021001.html\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400\">\u7d4c\u6e08\u7523\u696d\u7701 2026\u5e7410\u670821\u65e5\u516c\u8868\u300c\u4ee4\u548c7\u5e74\u5ea6 \u96fb\u5b50\u5546\u53d6\u5f15\u306b\u95a2\u3059\u308b\u5e02\u5834\u8abf\u67fb \u5831\u544a\u66f8\u300dP.4<\/span><\/a><\/span><\/p>\n<h3>EC\u5316\u7387\u306f9.80%\u3067\u6a2a\u3070\u3044<\/h3>\n<p><span style=\"font-weight: 400\">\u7269\u8ca9\u7cfb\u5206\u91ce\u306eEC\u5316\u7387<\/span><span style=\"font-weight: 400\"><span style=\"font-size: 80%\">\u203b2<\/span><\/span><span style=\"font-weight: 400\">\u306f9.80%\u3067\u3057\u305f\u3002\u4e0a\u6607\u5e45\u306f\u524d\u5e74\u6bd40.02\u30dd\u30a4\u30f3\u30c8\u3067\u3001\u904e\u53bb10\u5e74\u3067\u3082\u3063\u3068\u3082\u5c0f\u3055\u304f\u306a\u308a\u307e\u3057\u305f\u3002\u7269\u8ca9\u7cfb\u5206\u91ce\u306e\u5e02\u5834\u898f\u6a21\u306f\u62e1\u5927\u3057\u307e\u3057\u305f\u304c\u3001EC\u4ee5\u5916\u3092\u542b\u3080\u5546\u53d6\u5f15\u5e02\u5834\u5168\u4f53\u3082\u307b\u307c\u540c\u3058\u30da\u30fc\u30b9\u3067\u62e1\u5927\u3057\u305f\u305f\u3081\u3001EC\u5316\u7387\u306f\u6a2a\u3070\u3044\u3068\u306a\u3063\u3066\u3044\u307e\u3059\u3002<\/span><\/p>\n<div class=\"supplement boader\"><strong>\u203b2<\/strong><b> EC\u5316\u7387\u306e\u5b9a\u7fa9<\/b><span style=\"font-weight: 400\">\uff1a\u3059\u3079\u3066\u306e\u5546\u53d6\u5f15\u91d1\u984d\uff08BtoC\u5546\u53d6\u5f15\u5e02\u5834\u898f\u6a21\uff09\u306b\u5bfe\u3059\u308bEC\u5e02\u5834\u898f\u6a21\u306e\u5272\u5408<\/span><span style=\"font-weight: 400\"><\/div><\/span><\/p>\n<p><span style=\"font-weight: 400\">EC\u5316\u7387\u306f\u3053\u308c\u307e\u3067\u3001\u53f3\u80a9\u4e0a\u304c\u308a\u3067\u4e0a\u6607\u3057\u3066\u304d\u307e\u3057\u305f\u30022025\u5e74\u306eEC\u5316\u7387\u306e\u4e0a\u6607\u5e45\u304c\u5c0f\u3055\u304f\u306a\u3063\u305f\u3053\u3068\u306f\u4e00\u6642\u7684\u306a\u5909\u5316\u306a\u306e\u304b\u3001\u305d\u308c\u3068\u3082\u8cfc\u8cb7\u30c1\u30e3\u30cd\u30eb\u306eEC\u3078\u306e\u79fb\u884c\u304c\u7de9\u3084\u304b\u306b\u306a\u3063\u3066\u3044\u308b\u306e\u304b\u3001\u4eca\u56de\u306e\u5831\u544a\u66f8\u3060\u3051\u3067\u5224\u65ad\u3059\u308b\u306e\u306f\u96e3\u3057\u3044\u3067\u3057\u3087\u3046\u3002EC\u5316\u7387\u306e\u52d5\u5411\u306b\u3064\u3044\u3066\u306f\u3001\u6765\u5e74\u4ee5\u964d\u306e\u5831\u544a\u66f8\u3082\u8e0f\u307e\u3048\u3001\u8907\u6570\u5e74\u3067\u78ba\u8a8d\u3057\u3066\u3044\u304f\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002<\/span><\/p>\n<p><b>\u3010\u76f4\u8fd110\u5e74\u306b\u304a\u3051\u308bEC\u5316\u7387\u306e\u4e0a\u6607\u5e45\uff08\u524d\u5e74\u6bd4\uff09\u3011<\/b><\/p>\n<div id=\"attachment_25558\" style=\"width: 410px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-25558\" class=\"wp-image-25558\" src=\"https:\/\/www.future-shop.jp\/magazine\/wp-content\/uploads\/2026\/11\/ec-market-2025-4.png\" alt=\"EC\u5316\u7387\u306e\u4e0a\u6607\u5e45\u306e\u63a8\u79fb\" width=\"400\" height=\"488\" srcset=\"https:\/\/www.future-shop.jp\/magazine\/wp-content\/uploads\/2026\/11\/ec-market-2025-4.png 456w, https:\/\/www.future-shop.jp\/magazine\/wp-content\/uploads\/2026\/11\/ec-market-2025-4-246x300.png 246w\" sizes=\"auto, (max-width: 400px) 100vw, 400px\" \/><p id=\"caption-attachment-25558\" class=\"wp-caption-text\">EC\u5316\u7387\u306e\u4e0a\u6607\u5e45\uff08\u524d\u5e74\u6bd4\uff09\u306e\u63a8\u79fb\u3002\u5831\u544a\u66f8\u3092\u3082\u3068\u306b\u7de8\u96c6\u90e8\u304c\u4f5c\u6210<\/p><\/div>\n<p><span style=\"font-size: 80%\"><span style=\"font-weight: 400\">\u51fa\u6240\uff1a<\/span><a href=\"https:\/\/www.meti.go.jp\/press\/2026\/10\/20261021001.html\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400\">\u7d4c\u6e08\u7523\u696d\u7701 2026\u5e7410\u670821\u65e5\u516c\u8868\u300c\u4ee4\u548c7\u5e74\u5ea6 \u96fb\u5b50\u5546\u53d6\u5f15\u306b\u95a2\u3059\u308b\u5e02\u5834\u8abf\u67fb \u5831\u544a\u66f8\u300dP.4<\/span><\/a><\/span><\/p>\n<h3>\u5831\u544a\u66f8\u304b\u3089\u8aad\u307f\u89e3\u304f\u5546\u54c1\u30ab\u30c6\u30b4\u30ea\u5225\u306e\u5e02\u5834\u898f\u6a21\u30fbEC\u5316\u7387\u30fb\u4e3b\u306a\u30c8\u30d4\u30c3\u30af\u30b9<\/h3>\n<p><span style=\"font-weight: 400\">\u7269\u8ca9\u7cfb\u5206\u91ce\u306e\u30ab\u30c6\u30b4\u30ea\u306f7\u3064\uff08\u305d\u306e\u4ed6\u3092\u9664\u304f\uff09\u306b\u5206\u985e\u3055\u308c\u307e\u3059\u3002\u30ab\u30c6\u30b4\u30ea\u3054\u3068\u306e\u5e02\u5834\u898f\u6a21\u3084\u6210\u9577\u7387\u3001EC\u5316\u7387\u306f\u6b21\u306e\u901a\u308a\u3067\u3059\u3002<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-25559\" src=\"https:\/\/www.future-shop.jp\/magazine\/wp-content\/uploads\/2026\/11\/ec-market-2025-5.png\" alt=\"\u56fd\u5185BtoC-EC\u306e\u7269\u8ca9\u7cfb\u5206\u91ce\u306e\u30ab\u30c6\u30b4\u30ea\u5225\u5e02\u5834\u898f\u6a21\u3068EC\u5316\u7387\" width=\"900\" height=\"845\" srcset=\"https:\/\/www.future-shop.jp\/magazine\/wp-content\/uploads\/2026\/11\/ec-market-2025-5.png 900w, https:\/\/www.future-shop.jp\/magazine\/wp-content\/uploads\/2026\/11\/ec-market-2025-5-300x282.png 300w, https:\/\/www.future-shop.jp\/magazine\/wp-content\/uploads\/2026\/11\/ec-market-2025-5-768x721.png 768w\" sizes=\"auto, (max-width: 900px) 100vw, 900px\" \/><\/p>\n<p><span style=\"font-size: 80%\"><span style=\"font-weight: 400\">\u753b\u50cf\u51fa\u5178\uff1a<\/span><a href=\"https:\/\/www.meti.go.jp\/press\/2026\/10\/20261021001.html\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400\">\u7d4c\u6e08\u7523\u696d\u7701 2026\u5e7410\u670821\u65e5\u516c\u8868\u300c\u4ee4\u548c7\u5e74\u5ea6 \u96fb\u5b50\u5546\u53d6\u5f15\u306b\u95a2\u3059\u308b\u5e02\u5834\u8abf\u67fb \u5831\u544a\u66f8\u300dP.20<\/span><\/a><\/span><\/p>\n<p><span style=\"font-weight: 400\">\u30ab\u30c6\u30b4\u30ea\u5225\u306e\u6210\u9577\u7387\u306f\u3001\u300c\u66f8\u7c4d\u3001\u6620\u50cf\u30fb\u97f3\u697d\u30bd\u30d5\u30c8\u300d\u304c\u30de\u30a4\u30ca\u30b9\u3067\u3001\u305d\u308c\u4ee5\u5916\u306f\u30d7\u30e9\u30b9\u3067\u3057\u305f\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400\">\u5e02\u5834\u898f\u6a21\u306e\u6210\u9577\u7387\u304c\u524d\u5e74\u3092\u4e0a\u56de\u3063\u305f\uff08\uff1d\u6210\u9577\u30da\u30fc\u30b9\u304c\u52a0\u901f\u3057\u305f\uff09\u306e\u306f\u300c\u98df\u54c1\u3001\u98f2\u6599\u3001\u9152\u985e\u300d\u300c\u751f\u6d3b\u5bb6\u96fb\u3001AV\u6a5f\u5668\u3001PC\u30fb\u5468\u8fba\u6a5f\u5668\u7b49\u300d\u300c\u5316\u7ca7\u54c1\u3001\u533b\u85ac\u54c1\u300d\u300c\u81ea\u52d5\u8eca\u3001\u81ea\u52d5\u4e8c\u8f2a\u8eca\u3001\u30d1\u30fc\u30c4\u7b49\u300d\u3067\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400\">EC\u5316\u7387\u306b\u76ee\u3092\u5411\u3051\u308b\u3068\u3001\u300c\u98df\u54c1\u3001\u98f2\u6599\u3001\u9152\u985e\u300d\u300c\u751f\u6d3b\u5bb6\u96fb\u3001AV\u6a5f\u5668\u3001PC\u30fb\u5468\u8fba\u6a5f\u5668\u7b49\u300d\u300c\u5316\u7ca7\u54c1\u3001\u533b\u85ac\u54c1\u300d\u300c\u66f8\u7c4d\u3001\u6620\u50cf\u30fb\u97f3\u697d\u30bd\u30d5\u30c8\u300d\u300c\u8863\u985e\u30fb\u670d\u88c5\u96d1\u8ca8\u7b49\u300d\u306f\u524d\u5e74\u3088\u308a\u3082\u4e0a\u6607\u3057\u307e\u3057\u305f\u3002\u4e00\u65b9\u3001\u300c\u751f\u6d3b\u96d1\u8ca8\u3001\u5bb6\u5177\u3001\u30a4\u30f3\u30c6\u30ea\u30a2\u300d\u3068\u300c\u81ea\u52d5\u8eca\u3001\u81ea\u52d5\u4e8c\u8f2a\u8eca\u3001\u30d1\u30fc\u30c4\u7b49\u300d\u306f\u524d\u5e74\u3092\u4e0b\u56de\u3063\u3066\u3044\u307e\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400\">\u3053\u3053\u304b\u3089\u306f\u3001\u5831\u544a\u66f8\u3092\u3082\u3068\u306b\u3001\u30ab\u30c6\u30b4\u30ea\u3054\u3068\u306e\u4e3b\u306a\u30c8\u30d4\u30c3\u30af\u30b9\u3092\u7d39\u4ecb\u3057\u307e\u3059\u3002<\/span><\/p>\n<h4>\u98df\u54c1\u3001\u98f2\u6599\u3001\u9152\u985e<\/h4>\n<p><span style=\"font-weight: 400\">\u300c\u98df\u54c1\u3001\u98f2\u6599\u3001\u9152\u985e\u300d\u306f\u7269\u8ca9\u7cfb\u5206\u91ce\u3067\u5e02\u5834\u898f\u6a21\u304c\u3082\u3063\u3068\u3082\u5927\u304d\u3044\u30ab\u30c6\u30b4\u30ea\u3067\u3059\u30022025\u5e74\u306e\u5e02\u5834\u898f\u6a21\u306f\u524d\u5e74\u6bd46.96%\u5897\u306e3\u51463332\u5104\u5186\u3067\u3057\u305f\u3002EC\u5316\u7387\u306f4.66%\u3067\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400\">\u5e02\u5834\u898f\u6a21\u306e\u5897\u52a0\u7387\u3068EC\u5316\u7387\u306f\u3001\u3069\u3061\u3089\u3082\u524d\u5e74\u3092\u4e0a\u56de\u308a\u307e\u3057\u305f\u3002\u5e02\u5834\u304c\u62e1\u5927\u3057\u305f\u7406\u7531\u306b\u3064\u3044\u3066\u5831\u544a\u66f8\u3067\u306f\u3001\u6b21\u306e\u3088\u3046\u306a\u70b9\u3092\u6319\u3052\u3066\u3044\u307e\u3059\u3002<\/span><\/p>\n<div class=\"supplement boader\">\n<ul>\n<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">\u65b0\u578b\u30b3\u30ed\u30ca\u30a6\u30a4\u30eb\u30b9\u611f\u67d3\u75c7\u62e1\u5927\u3092\u5951\u6a5f\u3068\u3057\u3066\u5e83\u304c\u3063\u305f\u98df\u54c1\u3084\u98f2\u6599\u3092EC\u3067\u8cfc\u5165\u3059\u308b\u6d88\u8cbb\u884c\u52d5\u304c\u5b9a\u7740\u3057\u3001\u5229\u4fbf\u6027\u3082\u8a8d\u8b58\u3055\u308c\u59cb\u3081\u3066\u3044\u308b\u3053\u3068\u304b\u3089\u3001\u30cd\u30c3\u30c8\u30b9\u30fc\u30d1\u30fc\u5e02\u5834\u304c\u62e1\u5927\u3057\u3066\u3044\u308b<\/span><\/li>\n<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">\u30aa\u30fc\u30ac\u30cb\u30c3\u30af\u3084\u30f4\u30a3\u30fc\u30ac\u30f3\u7b49\u306e\u5fd7\u5411\u306e\u9ad8\u307e\u308a\u306b\u3088\u308b\u4e00\u822c\u7684\u306a\u30b9\u30fc\u30d1\u30fc\u306b\u304a\u3051\u308b\u54c1\u63c3\u3048\u30ae\u30e3\u30c3\u30d7\u3092\u3001EC\u304c\u88dc\u5b8c\u3057\u3066\u3044\u308b\u70b9\u3082\u8ffd\u3044\u98a8\u3068\u306a\u3063\u305f<\/span><\/li>\n<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">\u7269\u4fa1\u4e0a\u6607\u304c\u540d\u76ee\u30d9\u30fc\u30b9\u306e\u5e02\u5834\u898f\u6a21\u62e1\u5927\u306b\u5bc4\u4e0e\u3057\u3066\u3044\u308b<\/span>\u00a0<\/div><\/li>\n<\/ul>\n<h4>\u751f\u6d3b\u5bb6\u96fb\u3001AV\u6a5f\u5668\u3001PC\u30fb\u5468\u8fba\u6a5f\u5668\u7b49<\/h4>\n<p><span style=\"font-weight: 400\">\u300c\u751f\u6d3b\u5bb6\u96fb\u3001AV\u6a5f\u5668\u3001PC\u30fb\u5468\u8fba\u6a5f\u5668\u7b49\u300d\u306e\u5e02\u5834\u898f\u6a21\u306f\u524d\u5e74\u6bd45.05%\u5897\u306e2\u51468829\u5104\u5186\u3067\u3057\u305f\u3002EC\u5316\u7387\u306f43.08%\u3067\u3001\u7269\u8ca9\u7cfb\u30672\u756a\u76ee\u306e\u9ad8\u3055\u3067\u3059\u3002\u5897\u52a0\u7387\u3068EC\u5316\u7387\u306f\u3069\u3061\u3089\u3082\u524d\u5e74\u3092\u4e0a\u56de\u308a\u307e\u3057\u305f\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400\">\u540c\u30ab\u30c6\u30b4\u30ea\u306e\u7279\u5fb4\u3084\u5e02\u5834\u52d5\u5411\u306b\u3064\u3044\u3066\u3001\u5831\u544a\u66f8\u3067\u306f\u6b21\u306e\u3088\u3046\u306b\u307e\u3068\u3081\u3066\u3044\u307e\u3059\u3002<\/span><\/p>\n<div class=\"supplement boader\">\n<ul>\n<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">\u5f15\u304d\u7d9a\u304dAmazon\u7b49\u306e\u5927\u624bEC\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u4e8b\u696d\u8005\u5bfe\u5927\u624b\u5bb6\u96fb\u91cf\u8ca9\u5e97\u3001\u901a\u8ca9\u4e8b\u696d\u8005\u3068\u3044\u3046\u5e02\u5834\u306e\u69cb\u56f3\u3068\u306a\u3063\u3066\u3044\u308b<\/span><\/li>\n<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">\u88fd\u54c1\u306e\u4ed5\u69d8\u304c\u660e\u78ba\u3067\u3042\u308b\u305f\u3081\u3001\u4e8b\u524d\u306e\u8abf\u67fb\uff08\u63a2\u7d22\uff09\u884c\u70ba\u3092\u901a\u3058\u3066\u88fd\u54c1\u306e\u5185\u5bb9\u3084\u7279\u5fb4\u3092\u7406\u89e3\u3057\u3084\u3059\u304f\u3001\u5143\u6765\u672c\u30ab\u30c6\u30b4\u30ea\u306e\u88fd\u54c1\u306fEC\u3067\u306e\u8ca9\u58f2\u306b\u89aa\u548c\u6027\u304c\u9ad8\u3044\u3068\u8a00\u3048\u308b<\/span><\/li>\n<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">\u5f53\u8a72\u5e02\u5834\u3067\u306f\u7269\u6d41\u529b\u304c\u7af6\u4e89\u512a\u4f4d\u3092\u5de6\u53f3\u3059\u308b\u3002\u53d7\u6ce8\u5f8c\u306e\u77ed\u6642\u9593\u914d\u9001\u3092\u5b9f\u73fe\u3059\u308b\u914d\u9001\u7db2\u306e\u6574\u5099\u306b\u52a0\u3048\u3001\u5927\u578b\u7269\u6d41\u30bb\u30f3\u30bf\u30fc\u306e\u62e1\u5145\u304c\u9032\u307f\u3001\u3053\u308c\u3089\u304cEC\u306e\u5e02\u5834\u898f\u6a21\u62e1\u5927\u3092\u4e0b\u652f\u3048\u3057\u3066\u304d\u305f<\/span><\/div><\/li>\n<\/ul>\n<h4>\u66f8\u7c4d\u3001\u6620\u50cf\u30fb\u97f3\u697d\u30bd\u30d5\u30c8<\/h4>\n<p><span style=\"font-weight: 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400\">\u66f8\u7c4d\u3001\u6620\u50cf\u30fb\u97f3\u697d\u30bd\u30d5\u30c8\u306eEC\u5e02\u5834\u304c\u7e2e\u5c0f\u3057\u305f\u8981\u56e0\u306b\u3064\u3044\u3066\u3001\u5831\u544a\u66f8\u3067\u306f\u3001\u30b3\u30ed\u30ca\u798d\u3067\u306e\u5de3\u3054\u3082\u308a\u9700\u8981\u306e\u7d42\u606f\u3084\u3001\u5546\u6750\u305d\u306e\u3082\u306e\u306e\u5e02\u5834\u304c\u7e2e\u5c0f\u57fa\u8abf\u306b\u3042\u308b\u3053\u3068\u306a\u3069\u3092\u6319\u3052\u3066\u3044\u307e\u3059\u3002<\/span><\/p>\n<div class=\"supplement boader\">\n<ul>\n<li style=\"font-weight: 400\"><span style=\"font-weight: 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400\">\u6620\u50cf\u30fb\u97f3\u697d\u30bd\u30d5\u30c8\uff08\u30aa\u30f3\u30e9\u30a4\u30f3\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u9664\u304f\uff09\u306b\u3064\u3044\u3066\u306f\u3001\u4e00\u822c\u793e\u56e3\u6cd5\u4eba\u65e5\u672c\u6620\u50cf\u30bd\u30d5\u30c8\u5354\u4f1a\u306e\u767a\u8868\u306b\u3088\u308c\u3070\u3001\u540c\u5354\u4f1a\u306b\u52a0\u76df\u3059\u308b\u30bd\u30d5\u30c8\u30e1\u30fc\u30ab\u30fc\u306e2025\u5e74\u306b\u304a\u3051\u308b\u30d3\u30c7\u30aa\u30bd\u30d5\u30c8\uff08DVD\u3001\u30d6\u30eb\u30fc\u30ec\u30a4\uff09\u306e\u7dcf\u58f2\u4e0a\u306f\u524d\u5e74\u6bd416.5%\u6e1b\u3068\u306a\u3063\u3066\u3044\u308b<\/span><\/li>\n<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">\u52d5\u753b\u914d\u4fe1\u30b5\u30fc\u30d3\u30b9\u306e\u666e\u53ca\u3092\u53d7\u3051\u3001\u30d6\u30eb\u30fc\u30ec\u30a4\u7b49\u306e\u30d5\u30a3\u30b8\u30ab\u30eb\u30e1\u30c7\u30a3\u30a2\u5e02\u5834\u306f\u7e2e\u5c0f\u50be\u5411\u306b\u3042\u308b<\/span><\/div><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400\">\u306a\u304a\u3001\u96fb\u5b50\u51fa\u7248\u3084\u6709\u6599\u52d5\u753b\u914d\u4fe1\u306f\u300c\u30c7\u30b8\u30bf\u30eb\u7cfb\u5206\u91ce\u300d\u306b\u5206\u985e\u3055\u308c\u3066\u304a\u308a\u3001EC\u5e02\u5834\u306f\u62e1\u5927\u3057\u3066\u3044\u307e\u3059\u3002\u300c\u66f8\u7c4d\u3001\u6620\u50cf\u30fb\u97f3\u697d\u30bd\u30d5\u30c8\u300d\u306eEC\u5e02\u5834\u3092\u898b\u308b\u969b\u306f\u3001EC\u4ee5\u5916\u3092\u542b\u3081\u305f\u5e02\u5834\u306e\u52d5\u5411\u3084\u3001\u30b3\u30f3\u30c6\u30f3\u30c4\u306e\u95b2\u89a7\u30fb\u8996\u8074\u65b9\u6cd5\u306e\u5909\u5316\u306b\u3082\u76ee\u3092\u5411\u3051\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002<\/span><\/p>\n<h4>\u5316\u7ca7\u54c1\u3001\u533b\u85ac\u54c1<\/h4>\n<p><span style=\"font-weight: 400\">\u300c\u5316\u7ca7\u54c1\u3001\u533b\u85ac\u54c1\u300d\u306e\u5e02\u5834\u898f\u6a21\u306f\u524d\u5e74\u6bd44.90%\u5897\u306e1\u5146647\u5104\u5186\u3067\u3057\u305f\u3002EC\u5316\u7387\u306f9.11%\u3067\u3059\u3002\u5897\u52a0\u7387\u3068EC\u5316\u7387\u306f\u3069\u3061\u3089\u3082\u524d\u5e74\u3092\u4e0a\u56de\u308a\u307e\u3057\u305f\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400\">\u306a\u304a\u3001\u3053\u306e\u30ab\u30c6\u30b4\u30ea\u306b\u306f\u5316\u7ca7\u54c1\u5168\u822c\u3068\u533b\u85ac\u54c1\u306e\u307b\u304b\u3001\u7f8e\u5bb9\u30fb\u5065\u5eb7\u95a2\u9023\u5668\u5177\u3082\u542b\u307e\u308c\u307e\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400\">\u5831\u544a\u66f8\u3067\u306f\u5316\u7ca7\u54c1\u306e\u7279\u5fb4\u3068\u3057\u3066\u3001\u8ca9\u58f2\u30c1\u30e3\u30cd\u30eb\u304c\u591a\u69d8\u3067\u3001\u5bfe\u9762\u8ca9\u58f2\u306b\u9069\u3057\u305f\u5546\u54c1\u3082\u591a\u3044\u3053\u3068\u304b\u3089\u3001\u4ed6\u306e\u30ab\u30c6\u30b4\u30ea\u3068\u6bd4\u3079\u3066EC\u5316\u7387\u304c\u4f4e\u3044\u3068\u6307\u6458\u3057\u3066\u3044\u307e\u3059\u3002<\/span><\/p>\n<div class=\"supplement boader\">\n<ul>\n<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">\u8ca9\u58f2\u30c1\u30e3\u30cd\u30eb\u304c\u591a\u69d8\u3067\u3042\u308a\u3001\u767e\u8ca8\u5e97\u3001GMS\u3001\u30c9\u30e9\u30c3\u30b0\u30b9\u30c8\u30a2\u3001\u30b3\u30f3\u30d3\u30cb\u30a8\u30f3\u30b9\u30b9\u30c8\u30a2\u3068\u3044\u3063\u305f\u5b9f\u5e97\u8217\u306b\u52a0\u3048\u3001\u8a2a\u554f\u8ca9\u58f2\u3001\u30ab\u30bf\u30ed\u30b0\u901a\u8ca9\u3001\u30c6\u30ec\u30d3\u901a\u8ca9\u3068\u69d8\u3005\u3067\u3042\u308b<\/span><\/li>\n<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">\u65e5\u672c\u306f\u30c9\u30e9\u30c3\u30b0\u30b9\u30c8\u30a2\u7b49\u306e\u5e97\u982d\u8ca9\u58f2\u304c\u5145\u5b9f\u3057\u3066\u304a\u308a\u3001\u5b9f\u5e97\u8217\u3067\u8cfc\u5165\u3059\u308b\u30b1\u30fc\u30b9\u3082\u591a\u3044\u3002\u307e\u305f\u3001\u5316\u7ca7\u54c1\u306b\u306f\u5b89\u4fa1\u306a\u5546\u54c1\u304c\u591a\u3044\u4e00\u65b9\u3001\u30ab\u30a6\u30f3\u30bb\u30ea\u30f3\u30b0\u3092\u4f34\u3046\u5bfe\u9762\u8ca9\u58f2\u304c\u9069\u3057\u3066\u3044\u308b\u30b1\u30fc\u30b9\u3082\u591a\u304f\u3001EC\u5411\u304d\u3068\u306f\u8a00\u3048\u306a\u3044\u5316\u7ca7\u54c1\u306e\u5b58\u5728\u611f\u304c\u5927\u304d\u3044\u306e\u3082\u4e8b\u5b9f\u3067\u3042\u308b<\/span><\/li>\n<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">\u4ee5\u4e0a\u306e\u3053\u3068\u304b\u3089\u3001\u5316\u7ca7\u54c1\u306f\u4ed6\u306e\u30ab\u30c6\u30b4\u30ea\u3088\u308a\u3082\u6bd4\u8f03\u7684EC\u5316\u7387\u304c\u4f4e\u3044\u3053\u3068\u304c\u7279\u5fb4\u3067\u3042\u308a\u3001\u4e00\u822c\u7684\u306b\u5bfe\u9762\u4f9d\u5b58\u5ea6\u304c\u9ad8\u3044\u30ab\u30c6\u30b4\u30ea\u3068\u7406\u89e3\u3055\u308c\u3066\u3044\u308b<\/span><\/div><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400\">\u533b\u85ac\u54c1\u306b\u95a2\u3057\u3066\u306f\u3001\u6cd5\u6539\u6b63\u306b\u3088\u3063\u3066\u30cd\u30c3\u30c8\u8ca9\u58f2\u3092\u884c\u3044\u3084\u3059\u304f\u306a\u3063\u305f\u3053\u3068\u3084\u3001\u767a\u6bdb\u5264\u306a\u3069\u5b9f\u5e97\u8217\u3067\u8cfc\u5165\u3057\u3065\u3089\u3044\u88fd\u54c1\u306e\u5e02\u5834\u62e1\u5927\u304c\u671f\u5f85\u3055\u308c\u308b\u3068\u3057\u3066\u3044\u307e\u3059\u3002<\/span><\/p>\n<div class=\"supplement boader\">\n<ul>\n<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">\u85ac\u4e8b\u6cd5\u306e\u6539\u6b63\u306b\u3088\u3063\u3066\u30a4\u30f3\u30bf\u30fc\u30cd\u30c3\u30c8\u4e0a\u3067\u307b\u3068\u3093\u3069\u306e\u4e00\u822c\u7528\u533b\u85ac\u54c1\u306e\u8ca9\u58f2\u304c\u53ef\u80fd\u3068\u306a\u3063\u305f<\/span><\/li>\n<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">\u5e02\u5834\u898f\u6a21\u306f\u307e\u3060\u5c0f\u3055\u3044\u3082\u306e\u306e\u3001\u533b\u85ac\u54c1\u306eEC\u58f2\u4e0a\u304c\u53f3\u80a9\u4e0a\u304c\u308a\u3067\u4f38\u3073\u3066\u3044\u308b<\/span><\/li>\n<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">\u767a\u6bdb\u5264\u306e\u3088\u3046\u306b\u5b9f\u5e97\u8217\u3067\u8cfc\u5165\u3057\u3065\u3089\u3044\u88fd\u54c1\u3084\u3001\u30d3\u30bf\u30df\u30f3\u5264\u306e\u3088\u3046\u306a\u8cfc\u5165\u306e\u7dca\u6025\u6027\u304c\u4f4e\u3044\u88fd\u54c1\u306a\u3069\u306f\u3001EC\u3067\u306e\u8ca9\u58f2\u306b\u89aa\u548c\u6027\u304c\u9ad8\u304f\u3001EC\u5e02\u5834\u898f\u6a21\u62e1\u5927\u3078\u306e\u5bc4\u4e0e\u304c\u671f\u5f85\u3055\u308c\u308b<\/span><\/div><\/li>\n<\/ul>\n<h4>\u751f\u6d3b\u96d1\u8ca8\u3001\u5bb6\u5177\u3001\u30a4\u30f3\u30c6\u30ea\u30a2<\/h4>\n<p><span style=\"font-weight: 400\">\u300c\u751f\u6d3b\u96d1\u8ca8\u3001\u5bb6\u5177\u3001\u30a4\u30f3\u30c6\u30ea\u30a2\u300d\u306f\u3001\u5e02\u5834\u898f\u6a21\u304c\u524d\u5e74\u6bd42.51%\u5897\u306e2\u51466258\u5104\u5186\u3067\u3057\u305f\u3002EC\u5316\u7387\u306f31.73%\u3067\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400\">\u306a\u304a\u3001EC\u5316\u7387\u306f2024\u5e74\u306e32.58%\u304b\u30890.85\u30dd\u30a4\u30f3\u30c8\u4f4e\u4e0b\u3057\u307e\u3057\u305f\u3002\u904e\u53bb10\u5e74\u5206\u306e\u5831\u544a\u66f8\u306b\u3082\u3068\u3065\u304f\u3068\u3001\u540c\u30ab\u30c6\u30b4\u30ea\u306eEC\u5316\u7387\u304c\u524d\u5e74\u3092\u4e0b\u56de\u3063\u305f\u306e\u306f\u521d\u3081\u3066\u3067\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400\">\u751f\u6d3b\u96d1\u8ca8\u3084\u65e5\u7528\u54c1\u306eEC\u5e02\u5834\u306e\u7279\u5fb4\u306b\u3064\u3044\u3066\u3001\u5831\u544a\u66f8\u3067\u306f\u6b21\u306e\u3088\u3046\u306b\u6574\u7406\u3057\u3066\u3044\u307e\u3059\u3002<\/span><\/p>\n<div class=\"supplement boader\">\n<ul>\n<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">\u307e\u3068\u3081\u8cb7\u3044\u3084\u5b9a\u671f\u8cfc\u5165\u3068\u3044\u3063\u305f\u6d88\u8cbb\u884c\u52d5\u3068\u89aa\u548c\u6027\u304c\u9ad8\u304f\u3001EC\u5316\u306e\u30dd\u30c6\u30f3\u30b7\u30e3\u30eb\u304c\u5927\u304d\u3044<\/span><\/li>\n<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">\u3053\u308c\u3089\u306e\u7d99\u7d9a\u7684\u306a\u9700\u8981\u3092EC\u4e0a\u3067\u3044\u304b\u306b\u7372\u5f97\u3059\u308b\u304b\u304c\u3001\u4eca\u5f8c\u306e\u5e02\u5834\u62e1\u5927\u306e\u9375\u3068\u306a\u308b<\/span><\/li>\n<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">\u5bb6\u96fb\u91cf\u8ca9\u5e97\u306a\u3069\u7570\u696d\u7a2e\u306eEC\u4e8b\u696d\u8005\u304c\u65e2\u5b58\u306e\u9867\u5ba2\u57fa\u76e4\u3092\u6d3b\u304b\u3057\u3066\u65e5\u7528\u54c1\u306e\u53d6\u308a\u6271\u3044\u3092\u5f37\u5316\u3057\u3066\u304a\u308a\u3001\u3053\u3046\u3057\u305f\u30af\u30ed\u30b9\u30bb\u30eb\u6226\u7565\u3082\u5e02\u5834\u5168\u4f53\u306e\u6210\u9577\u3092\u5f8c\u62bc\u3057\u3059\u308b\u8981\u56e0\u3068\u306a\u3063\u3066\u3044\u308b<\/span><\/div><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400\">\u5bb6\u5177\u30fb\u30a4\u30f3\u30c6\u30ea\u30a2\u306b\u3064\u3044\u3066\u306f\u3001OMO\u3078\u306e\u53d6\u308a\u7d44\u307f\u304cEC\u9700\u8981\u3092\u53d6\u308a\u8fbc\u3080\u30dd\u30a4\u30f3\u30c8\u306b\u306a\u308b\u3068\u6307\u6458\u3057\u3066\u3044\u307e\u3059\u3002<\/span><\/p>\n<div class=\"supplement boader\">\n<ul>\n<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">\u5b9f\u5e97\u8217\u306e\u9673\u5217\u30b9\u30da\u30fc\u30b9\u3084\u6d88\u8cbb\u8005\u306e\u6301\u3061\u5e30\u308a\u306b\u304a\u3051\u308b\u7269\u7406\u7684\u5236\u7d04\u304b\u3089\u3001EC\u306e\u6d3b\u7528\u304c\u9032\u3093\u3067\u3044\u308b<\/span><\/li>\n<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">\u5b9f\u5e97\u8217\u3092\u5546\u54c1\u306e\u78ba\u8a8d\u306e\u5834\uff08\u30b7\u30e7\u30fc\u30eb\u30fc\u30e0\uff09\u3068\u3057\u3001\u8cfc\u5165\u306fEC\u3067\u884c\u3046\u6d88\u8cbb\u884c\u52d5\u3082\u5b9a\u7740\u3057\u3066\u304a\u308a\u3001EC\u3068\u306e\u89aa\u548c\u6027\u306f\u6975\u3081\u3066\u9ad8\u3044\u3068\u8a00\u3048\u308b<\/span><\/li>\n<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">\u5b9f\u5e97\u8217\u3068EC\u3092\u878d\u5408\u3057\u305fOMO\uff08Online Merges with Offline\uff09\u6226\u7565\u306e\u91cd\u8981\u6027\u304c\u5897\u3057\u3066\u3044\u308b\u3002\u9867\u5ba2\u306f\u3001EC\u30b5\u30a4\u30c8\u3092\u901a\u3058\u3066\u5e97\u8217\u306b\u306a\u3044\u5546\u54c1\u3082\u542b\u3081\u305f\u5e45\u5e83\u3044\u54c1\u63c3\u3048\u3092\u78ba\u8a8d\u3067\u304d\u3001\u30ea\u30a2\u30eb\u30bf\u30a4\u30e0\u306e\u5728\u5eab\u60c5\u5831\u306b\u57fa\u3065\u304d\u597d\u304d\u306a\u30bf\u30a4\u30df\u30f3\u30b0\u3067\u8cfc\u5165\u3059\u308b\u3053\u3068\u304c\u53ef\u80fd\u3068\u306a\u308b\u3002\u4e00\u65b9\u3001\u4e8b\u696d\u8005\u5074\u306b\u3068\u3063\u3066\u306f\u3001\u5728\u5eab\u306e\u6700\u9069\u5316\u306b\u3088\u308b\u30b3\u30b9\u30c8\u524a\u6e1b\u3084\u3001\u8ca9\u58f2\u6a5f\u4f1a\u640d\u5931\u306e\u9632\u6b62\u306b\u3088\u308b\u58f2\u4e0a\u5411\u4e0a\u304c\u671f\u5f85\u3067\u304d\u308b<\/span><\/li>\n<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">OMO\u306f\u53cc\u65b9\u306b\u30e1\u30ea\u30c3\u30c8\u3092\u3082\u305f\u3089\u3059\u4ed5\u7d44\u307f\u3067\u3042\u308a\u3001\u3053\u3046\u3057\u305f\u8ca9\u58f2\u30c1\u30e3\u30cd\u30eb\u306e\u67a0\u3092\u8d85\u3048\u305f\u8cfc\u5165\u4f53\u9a13\u306e\u63d0\u4f9b\u304c\u5e02\u5834\u898f\u6a21\u306e\u62e1\u5927\u306b\u3064\u306a\u304c\u308b\u3053\u3068\u304c\u671f\u5f85\u3055\u308c\u3066\u3044\u308b<\/span><\/div><\/li>\n<\/ul>\n<h4>\u8863\u985e\u30fb\u670d\u88c5\u96d1\u8ca8\u7b49<\/h4>\n<p><span style=\"font-weight: 400\">\u300c\u8863\u985e\u30fb\u670d\u88c5\u96d1\u8ca8\u7b49\u300d\u306e\u5e02\u5834\u898f\u6a21\u306f\u524d\u5e74\u6bd43.43%\u5897\u306e2\u51468941\u5104\u5186\u3067\u3057\u305f\u3002EC\u5316\u7387\u306f24.08%\u3067\u3001\u524d\u5e74\u6bd40.7\u30dd\u30a4\u30f3\u30c8\u4e0a\u6607\u3057\u307e\u3057\u305f\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400\">\u540c\u30ab\u30c6\u30b4\u30ea\u306eEC\u5e02\u5834\u306b\u3064\u3044\u3066\u5831\u544a\u66f8\u3067\u306f\u3001\u300c2020\u5e74\u30012021\u5e74\u3068\u65b0\u578b\u30b3\u30ed\u30ca\u30a6\u30a4\u30eb\u30b9\u611f\u67d3\u75c7\u62e1\u5927\u3092\u5951\u6a5f\u306b\u5927\u304d\u304f\u4f38\u3073\u305f\u304c\u30012022\u5e74\u4ee5\u964d\u306f\u305d\u306e\u50be\u5411\u306f\u843d\u3061\u7740\u3044\u3066\u3044\u308b\u300d\u3068\u6307\u6458\u3057\u3066\u3044\u307e\u3059\u3002\u5e02\u5834\u306e\u6210\u9577\u304c\u7de9\u3084\u304b\u306b\u306a\u3063\u3066\u3044\u308b\u80cc\u666f\u3068\u3057\u3066\u3001\u6b21\u306e\u3088\u3046\u306a\u6d88\u8cbb\u8005\u610f\u8b58\u306e\u5909\u5316\u304c\u8003\u3048\u3089\u308c\u308b\u3068\u3057\u3066\u3044\u307e\u3059\u3002<\/span><\/p>\n<div class=\"supplement boader\">\n<ul>\n<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">\u5f93\u524d\u304b\u3089\u30d5\u30a1\u30c3\u30b7\u30e7\u30f3\u696d\u754c\u306f\u74b0\u5883\u8ca0\u8377\u304c\u5927\u304d\u3044\u3068\u3055\u308c\u3066\u3044\u305f\u304c\u3001\u6628\u4eca\u3067\u306f\u30a8\u30b7\u30ab\u30eb\u30d5\u30a1\u30c3\u30b7\u30e7\u30f3\u3084\u30b5\u30b9\u30c6\u30ca\u30d6\u30eb\u30d5\u30a1\u30c3\u30b7\u30e7\u30f3\u306b\u793e\u4f1a\u7684\u95a2\u5fc3\u304c\u96c6\u307e\u3063\u3066\u3044\u308b<\/span><\/li>\n<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">\u305d\u3046\u3057\u305f\u6f6e\u6d41\u3082\u3042\u308a\u3001\u77ed\u671f\u30b5\u30a4\u30af\u30eb\u3067\u670d\u3092\u8cb7\u3044\u66ff\u3048\u3066\u3044\u304f\u306e\u3067\u306f\u306a\u304f\u3001\u81ea\u5206\u304c\u672c\u5f53\u306b\u6c17\u306b\u5165\u3063\u305f\u670d\u3092\u9577\u304f\u5927\u4e8b\u306b\u7740\u3088\u3046\u3068\u3044\u3046\u4fa1\u5024\u89b3\u306e\u5909\u5316\u304c\u898b\u3089\u308c\u3066\u3044\u308b<\/span><\/div><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400\">\u4e00\u65b9\u3001\u8863\u670d\u306e\u30b5\u30a4\u30ba\u63d0\u6848\u6a5f\u80fd\u306e\u5145\u5b9f\u3084\u3001\u8cfc\u5165\u5f8c\u306e\u30b5\u30a4\u30ba\u30fb\u8272\u4ea4\u63db\u306e\u7121\u6599\u5316\u3068\u3044\u3063\u305f\u53d6\u308a\u7d44\u307f\u304c\u3001\u30a2\u30d1\u30ec\u30ebEC\u5e02\u5834\u306e\u6301\u7d9a\u7684\u306a\u62e1\u5927\u3092\u5f8c\u62bc\u3057\u3059\u308b\u53ef\u80fd\u6027\u3082\u6307\u6458\u3057\u3066\u3044\u307e\u3059\u3002<\/span><\/p>\n<div class=\"supplement boader\">\n<ul>\n<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">\u30a2\u30d1\u30ec\u30eb\u5546\u54c1\u306f\u8a66\u7740\u3057\u306a\u3044\u3068\u30b5\u30a4\u30ba\u611f\u3084\u8272\u5473\u3001\u8cea\u611f\u304c\u5206\u304b\u3089\u306a\u3044\u300c\u7d4c\u9a13\u8ca1\u300d\u3068\u3057\u3066\u306e\u7279\u6027\u304c\u5f37\u304f\u3001EC\u3067\u306e\u8cfc\u5165\u306b\u306f\u6839\u5f37\u3044\u969c\u58c1\u304c\u5b58\u5728\u3059\u308b<\/span><\/li>\n<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">\u3057\u304b\u3057\u3001\u4e8b\u696d\u8005\u5074\u3082\u3053\u306e\u8ab2\u984c\u306e\u514b\u670d\u306b\u6ce8\u529b\u3057\u3066\u304a\u308a\u3001\u500b\u4eba\u306e\u4f53\u578b\u30c7\u30fc\u30bf\u3092\u6d3b\u7528\u3057\u305f\u30b5\u30a4\u30ba\u63d0\u6848\u6a5f\u80fd\u3084\u3001\u8cfc\u5165\u5f8c\u306e\u30b5\u30a4\u30ba\u30fb\u8272\u4ea4\u63db\u306e\u7121\u6599\u5316\u3068\u3044\u3063\u305f\u65bd\u7b56\u304c\u666e\u53ca\u3057\u3064\u3064\u3042\u308b<\/span><\/li>\n<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">\u3053\u3046\u3057\u305f\u4f01\u696d\u52aa\u529b\u306f\u3001EC\u306e\u5229\u4fbf\u6027\u3068\u4fe1\u983c\u6027\u3092\u9ad8\u3081\u3001\u672c\u6765\u30aa\u30f3\u30e9\u30a4\u30f3\u5316\u304c\u96e3\u3057\u3044\u3068\u3055\u308c\u305f\u30a2\u30d1\u30ec\u30eb\u5206\u91ce\u306b\u304a\u3051\u308b\u3001\u6301\u7d9a\u7684\u306a\u5e02\u5834\u62e1\u5927\u3092\u5f8c\u62bc\u3057\u3059\u308b\u3068\u8003\u3048\u3089\u308c\u308b<\/span><\/div><\/li>\n<\/ul>\n<h4>\u81ea\u52d5\u8eca\u3001\u81ea\u52d5\u4e8c\u8f2a\u8eca\u3001\u30d1\u30fc\u30c4\u7b49<\/h4>\n<p><span style=\"font-weight: 400\">\u300c\u81ea\u52d5\u8eca\u3001\u81ea\u52d5\u4e8c\u8f2a\u8eca\u3001\u30d1\u30fc\u30c4\u7b49\u300d\u306e\u5e02\u5834\u898f\u6a21\u306f\u3001\u524d\u5e74\u6bd412.18%\u5897\u306e3742\u5104\u5186\u3067\u3057\u305f\u3002EC\u5316\u7387\u306f3.89%\u3067\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400\">\u5e02\u5834\u898f\u6a21\u306e\u6210\u9577\u7387\u304c10%\u3092\u8d85\u3048\u305f\u4e00\u65b9\u3001EC\u5316\u7387\u306f2024\u5e74\u306e\u6570\u5b57\uff084.16%\uff09\u3092\u4e0b\u56de\u308a\u307e\u3057\u305f\u3002\u540c\u30ab\u30c6\u30b4\u30ea\u306eEC\u5316\u7387\u304c\u524d\u5e74\u3092\u4e0b\u56de\u3063\u305f\u306e\u306f2018\u5e74\u30012023\u5e74\u306b\u7d9a\u3044\u30663\u56de\u76ee\u3067\u3059\u3002\u306a\u304a\u3001\u4eca\u56de\u306e\u5831\u544a\u66f8\u3067\u306f\u300c\u81ea\u52d5\u8eca\u3001\u81ea\u52d5\u4e8c\u8f2a\u8eca\u3001\u30d1\u30fc\u30c4\u7b49\u300d\u306e\u5e02\u5834\u52d5\u5411\u306b\u3064\u3044\u3066\u8a73\u3057\u3044\u8a00\u53ca\u306f\u3042\u308a\u307e\u305b\u3093\u3067\u3057\u305f\u3002<\/span><\/p>\n<h2>\u30b5\u30fc\u30d3\u30b9\u7cfb\u5206\u91ce\uff1a8.64%\u5897\u306e8\u51469362\u5104\u5186\u3001\u5168\u30ab\u30c6\u30b4\u30ea\u304c\u30d7\u30e9\u30b9\u6210\u9577<\/h2>\n<p><span style=\"font-weight: 400\">\u3053\u3053\u304b\u3089\u306f\u3001BtoC-EC\u306b\u304a\u3051\u308b\u300c\u30b5\u30fc\u30d3\u30b9\u7cfb\u5206\u91ce\u300d\u3068\u300c\u30c7\u30b8\u30bf\u30eb\u7cfb\u5206\u91ce\u300d\u306e\u5e02\u5834\u52d5\u5411\u3092\u89e3\u8aac\u3057\u307e\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400\">\u65c5\u884c\u4e88\u7d04\u3084\u98f2\u98df\u5e97\u4e88\u7d04\u3001\u30c1\u30b1\u30c3\u30c8\u8ca9\u58f2\u3001\u91d1\u878d\u30b5\u30fc\u30d3\u30b9\u306a\u3069\u306e<\/span><b>\u300c\u30b5\u30fc\u30d3\u30b9\u7cfb\u5206\u91ce\u300d\u306eEC\u5e02\u5834\u898f\u6a21\u306f\u3001\u524d\u5e74\u6bd48.64%\u5897\u306e8\u51469362\u5104\u5186<\/b><span style=\"font-weight: 400\">\u3067\u3057\u305f\u3002\u524d\u5e74\u304b\u3089\u306e\u5897\u52a0\u984d\u306f7106\u5104\u5186\u3067\u3059\u3002<\/span><\/p>\n<div id=\"attachment_25560\" style=\"width: 910px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-25560\" class=\"size-full wp-image-25560\" src=\"https:\/\/www.future-shop.jp\/magazine\/wp-content\/uploads\/2026\/11\/ec-market-2025-6.png\" alt=\"\u56fd\u5185BtoC-EC\u306e\u30b5\u30fc\u30d3\u30b9\u7cfb\u5206\u91ce\u306e\u30ab\u30c6\u30b4\u30ea\u5225\u5e02\u5834\u898f\u6a21\" width=\"900\" height=\"820\" srcset=\"https:\/\/www.future-shop.jp\/magazine\/wp-content\/uploads\/2026\/11\/ec-market-2025-6.png 900w, https:\/\/www.future-shop.jp\/magazine\/wp-content\/uploads\/2026\/11\/ec-market-2025-6-300x273.png 300w, https:\/\/www.future-shop.jp\/magazine\/wp-content\/uploads\/2026\/11\/ec-market-2025-6-768x700.png 768w\" sizes=\"auto, (max-width: 900px) 100vw, 900px\" \/><p id=\"caption-attachment-25560\" class=\"wp-caption-text\">\u30b5\u30fc\u30d3\u30b9\u7cfb\u5206\u91ce\u306f\u3059\u3079\u3066\u306e\u30ab\u30c6\u30b4\u30ea\u306e\u5e02\u5834\u898f\u6a21\u304c\u62e1\u5927\u3057\u305f\u3002\u65c5\u884c\u306f3\u5146\u5186\u8d85\u3002\u98f2\u98df\u3001\u91d1\u878d\u306f\u305d\u308c\u305e\u308c1\u5146\u5186\u3092\u7a81\u7834\u3057\u305f<\/p><\/div>\n<p><span style=\"font-size: 80%\"><span style=\"font-weight: 400\">\u753b\u50cf\u51fa\u5178\uff1a<\/span><a href=\"https:\/\/www.meti.go.jp\/press\/2026\/10\/20261021001.html\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400\">\u7d4c\u6e08\u7523\u696d\u7701 2026\u5e7410\u670821\u65e5\u516c\u8868\u300c\u4ee4\u548c7\u5e74\u5ea6 \u96fb\u5b50\u5546\u53d6\u5f15\u306b\u95a2\u3059\u308b\u5e02\u5834\u8abf\u67fb \u5831\u544a\u66f8\u300dP.26<\/span><\/a><\/span><\/p>\n<p><span style=\"font-weight: 400\">2025\u5e74\u306f\u3059\u3079\u3066\u306e\u30ab\u30c6\u30b4\u30ea\u306e\u5e02\u5834\u898f\u6a21\u304c\u62e1\u5927\u3057\u307e\u3057\u305f\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400\">\u30ab\u30c6\u30b4\u30ea\u5225\u3067\u5e02\u5834\u898f\u6a21\u304c\u3082\u3063\u3068\u3082\u5927\u304d\u3044\u300c\u65c5\u884c\u30b5\u30fc\u30d3\u30b9\u300d\u306f\u524d\u5e74\u6bd46.68%\u5897\u306e3\u51467603\u5104\u5186\u3067\u3057\u305f\u3002\u65c5\u884c\u4ee3\u7406\u5e97\u3078\u306e\u7533\u3057\u8fbc\u307f\u3084\u822a\u7a7a\u6a5f\u5229\u7528\uff08\u56fd\u5185\u4fbf\u30fb\u56fd\u969b\u4fbf\uff09\u3001\u9244\u9053\u5229\u7528\uff08\u65b0\u5e79\u7dda\u30fb\u305d\u306e\u4ed6\u5728\u6765\u7dda\uff09\u3001\u30d0\u30b9\u5229\u7528\u3001\u30db\u30c6\u30eb\u30fb\u65c5\u9928\u306e\u5bbf\u6cca\u8cbb\u306a\u3069\u304c\u5bfe\u8c61\u3067\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400\">\u98f2\u98df\u5e97\u4e88\u7d04\u30b5\u30a4\u30c8\u306a\u3069\u306e\u300c\u98f2\u98df\u30b5\u30fc\u30d3\u30b9\u300d\u306f\u524d\u5e74\u6bd413.34%\u5897\u306e1\u5146984\u5104\u5186\u3001\u300c\u91d1\u878d\u30b5\u30fc\u30d3\u30b9\u300d\u306f\u540c10.66%\u5897\u306e1\u5146944\u5104\u5186\u3068\u306a\u308a\u3001\u3044\u305a\u308c\u30821\u5146\u5186\u3092\u7a81\u7834\u3057\u307e\u3057\u305f\u3002\u524d\u5e74\u306f\u30de\u30a4\u30ca\u30b9\u6210\u9577\u3060\u3063\u305f\u30d5\u30fc\u30c9\u30c7\u30ea\u30d0\u30ea\u30fc\u3082\u5897\u52a0\u306b\u8ee2\u3058\u3066\u3044\u307e\u3059\u3002<\/span><\/p>\n<h2>\u30c7\u30b8\u30bf\u30eb\u7cfb\u5206\u91ce\uff1a4.52%\u5897\u306e2\u51467985\u5104\u5186\u3001\u30aa\u30f3\u30e9\u30a4\u30f3\u30b2\u30fc\u30e0\u3082\u5897\u52a0\u306b\u8ee2\u63db<\/h2>\n<p><span style=\"font-weight: 400\">\u96fb\u5b50\u51fa\u7248\u3084\u52d5\u753b\u30fb\u97f3\u697d\u914d\u4fe1\u3001\u30aa\u30f3\u30e9\u30a4\u30f3\u30b2\u30fc\u30e0\u306a\u3069\u306e<\/span><b>\u300c\u30c7\u30b8\u30bf\u30eb\u7cfb\u5206\u91ce\u300d\u306e\u5e02\u5834\u898f\u6a21\u306f\u3001\u524d\u5e74\u6bd44.52%\u5897\u306e2\u51467985\u5104\u5186<\/b><span style=\"font-weight: 400\">\u3067\u3057\u305f\u30022022\u5e74\u304b\u30892024\u5e74\u307e\u30673\u5e74\u9023\u7d9a\u3067\u30de\u30a4\u30ca\u30b9\u6210\u9577\u3060\u3063\u305f\u30aa\u30f3\u30e9\u30a4\u30f3\u30b2\u30fc\u30e0\u3082\u30d7\u30e9\u30b9\u6210\u9577\u306b\u8ee2\u63db\u3057\u3001\u3059\u3079\u3066\u306e\u30ab\u30c6\u30b4\u30ea\u304c\u524d\u5e74\u3092\u4e0a\u56de\u308a\u307e\u3057\u305f\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400\">\u30c7\u30b8\u30bf\u30eb\u7cfb\u5206\u91ce\u306f2020\u5e74\u304b\u30892021\u5e74\u306b\u304b\u3051\u3066\u3001\u3044\u308f\u3086\u308b\u300c\u5de3\u3054\u3082\u308a\u6d88\u8cbb\u300d\u3067\u5e02\u5834\u304c\u6025\u62e1\u5927\u3057\u307e\u3057\u305f\u3002\u4e00\u5de1\u3057\u305f2022\u5e74\u306f\u30de\u30a4\u30ca\u30b9\u6210\u9577\u3067\u3057\u305f\u304c\u30012023\u5e74\u4ee5\u964d\u306f\u7de9\u3084\u304b\u306b\u62e1\u5927\u3092\u7d9a\u3051\u3066\u3044\u307e\u3059\u3002<\/span><\/p>\n<div id=\"attachment_25561\" style=\"width: 910px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-25561\" class=\"size-full wp-image-25561\" src=\"https:\/\/www.future-shop.jp\/magazine\/wp-content\/uploads\/2026\/11\/ec-market-2025-7.png\" alt=\"\u56fd\u5185BtoC-EC\u306e\u30c7\u30b8\u30bf\u30eb\u7cfb\u5206\u91ce\u306e\u30ab\u30c6\u30b4\u30ea\u5225\u5e02\u5834\u898f\u6a21\" width=\"900\" height=\"680\" srcset=\"https:\/\/www.future-shop.jp\/magazine\/wp-content\/uploads\/2026\/11\/ec-market-2025-7.png 900w, https:\/\/www.future-shop.jp\/magazine\/wp-content\/uploads\/2026\/11\/ec-market-2025-7-300x227.png 300w, https:\/\/www.future-shop.jp\/magazine\/wp-content\/uploads\/2026\/11\/ec-market-2025-7-768x580.png 768w\" sizes=\"auto, (max-width: 900px) 100vw, 900px\" \/><p id=\"caption-attachment-25561\" class=\"wp-caption-text\">\u30aa\u30f3\u30e9\u30a4\u30f3\u30b2\u30fc\u30e0\u3082\u5897\u52a0\u306b\u8ee2\u3058\u3001\u30c7\u30b8\u30bf\u30eb\u7cfb\u5206\u91ce\u306f\u5168\u30ab\u30c6\u30b4\u30ea\u304c\u30d7\u30e9\u30b9\u6210\u9577\u3068\u306a\u3063\u305f<\/p><\/div>\n<p><span style=\"font-size: 80%\"><span style=\"font-weight: 400\">\u753b\u50cf\u51fa\u5178\uff1a<\/span><a href=\"https:\/\/www.meti.go.jp\/press\/2026\/10\/20261021001.html\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400\">\u7d4c\u6e08\u7523\u696d\u7701 2026\u5e7410\u670821\u65e5\u516c\u8868\u300c\u4ee4\u548c7\u5e74\u5ea6 \u96fb\u5b50\u5546\u53d6\u5f15\u306b\u95a2\u3059\u308b\u5e02\u5834\u8abf\u67fb \u5831\u544a\u66f8\u300dP.30<\/span><\/a><\/span><\/p>\n<h2>BtoB-EC\uff1a8.9%\u5897\u306e560\u5146\u5186\u3001EC\u5316\u7387\u306f45.9%<\/h2>\n<p><span style=\"font-weight: 400\">\u4f01\u696d\u9593\u306e\u30aa\u30f3\u30e9\u30a4\u30f3\u53d6\u5f15\u3092\u5bfe\u8c61\u3068\u3057\u305f<\/span><b>\u300cBtoB-EC\u300d\u306e\u5e02\u5834\u898f\u6a21\u306f\u3001\u524d\u5e74\u6bd48.9%\u5897\u306e560\u5146870\u5104\u5186<\/b><span style=\"font-weight: 400\">\u3067\u3057\u305f\u30022025\u5e74\u306e<\/span><b>EC\u5316\u7387\u306f45.9%<\/b><span style=\"font-weight: 400\">\u3067\u3001\u524d\u5e74\u306e43.1%\u304b\u30892.8\u30dd\u30a4\u30f3\u30c8\u4e0a\u6607\u3057\u307e\u3057\u305f\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400\"><span style=\"font-size: 80%\">\u203bEC\u5316\u7387\u306f\u300c\u305d\u306e\u4ed6\u300d\u3092\u9664\u304f554\u51467825\u5104\u5186\u304c\u5bfe\u8c61<\/span><\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-25562\" src=\"https:\/\/www.future-shop.jp\/magazine\/wp-content\/uploads\/2026\/11\/ec-market-2025-8.png\" alt=\"\u56fd\u5185BtoB-EC\u306e\u30ab\u30c6\u30b4\u30ea\u5225\u5e02\u5834\u898f\u6a21\u3068EC\u5316\u7387\" width=\"1000\" height=\"510\" srcset=\"https:\/\/www.future-shop.jp\/magazine\/wp-content\/uploads\/2026\/11\/ec-market-2025-8.png 1000w, https:\/\/www.future-shop.jp\/magazine\/wp-content\/uploads\/2026\/11\/ec-market-2025-8-300x153.png 300w, https:\/\/www.future-shop.jp\/magazine\/wp-content\/uploads\/2026\/11\/ec-market-2025-8-768x392.png 768w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><\/p>\n<p><span style=\"font-size: 80%\"><span style=\"font-weight: 400\">\u753b\u50cf\u51fa\u5178\uff1a<\/span><a href=\"https:\/\/www.meti.go.jp\/press\/2026\/10\/20261021001.html\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400\">\u7d4c\u6e08\u7523\u696d\u7701 2026\u5e7410\u670821\u65e5\u516c\u8868\u300c\u4ee4\u548c7\u5e74\u5ea6 \u96fb\u5b50\u5546\u53d6\u5f15\u306b\u95a2\u3059\u308b\u5e02\u5834\u8abf\u67fb \u5831\u544a\u66f8\u300dP.37<\/span><\/a><\/span><\/p>\n<p><span style=\"font-weight: 400\">BtoB-EC\u5e02\u5834\u306b\u304a\u3051\u308b\u696d\u7a2e\u5225\u306e\u5e02\u5834\u898f\u6a21\u3068EC\u5316\u7387\u306f\u3001\u4ee5\u4e0b\u306e\u8868\u306b\u307e\u3068\u3081\u3089\u308c\u3066\u3044\u307e\u3059\u3002\u306a\u304a\u3001EC\u4e8b\u696d\u8005\u304cBtoC-EC\u3068\u4e26\u884c\u3057\u3066\u884c\u3046\u3053\u3068\u3082\u3042\u308b<\/span><b>\u300c\u5378\u58f2\u300d\u306f\u3001\u524d\u5e74\u6bd412.58%\u5897\u306e145\u5146742\u5104\u5186<\/b><span style=\"font-weight: 400\">\u3067\u3001<\/span><b>EC\u5316\u7387\u306f43.9%\u3067\u524d\u5e74\u304b\u30893.6\u30dd\u30a4\u30f3\u30c8\u4e0a\u6607<\/b><span style=\"font-weight: 400\">\u3057\u307e\u3057\u305f\u3002\u5378\u58f2\u306eEC\u5316\u7387\u304c\u4e0a\u6607\u3057\u305f\u8981\u56e0\u306b\u3064\u3044\u3066\u5831\u544a\u66f8\u3067\u306f\u3001EDI\u5c0e\u5165\u306e\u9032\u5c55\u304c\u5bc4\u4e0e\u3057\u3066\u3044\u308b\u3068\u63a8\u5bdf\u3057\u3066\u3044\u307e\u3059\u3002<\/span><\/p>\n<div class=\"supplement boader\"><b>\u7528\u8a9e\u89e3\u8aac\uff1aEDI<\/b><\/p>\n<p><span style=\"font-weight: 400\">\u300cElectronic Data Interchange\u300d\u306e\u7565\u3067\u3001\u4f01\u696d\u9593\u306b\u304a\u3051\u308b\u53d7\u767a\u6ce8\u306a\u3069\u306e\u60c5\u5831\u3092\u96fb\u5b50\u30c7\u30fc\u30bf\u3067\u3084\u308a\u3068\u308a\u3059\u308b\u4ed5\u7d44\u307f\u3002\u5831\u544a\u66f8\u306eBtoB-EC\u306b\u306fEDI\u306e\u53d6\u5f15\u3082\u542b\u307e\u308c\u308b\u3002<\/span><\/div>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-25563\" src=\"https:\/\/www.future-shop.jp\/magazine\/wp-content\/uploads\/2026\/11\/ec-market-2025-9.png\" alt=\"\u56fd\u5185BtoB-EC\u306e\u30ab\u30c6\u30b4\u30ea\u5225\u5e02\u5834\u898f\u6a21\u3068EC\u5316\u7387\" width=\"1000\" height=\"503\" srcset=\"https:\/\/www.future-shop.jp\/magazine\/wp-content\/uploads\/2026\/11\/ec-market-2025-9.png 1000w, https:\/\/www.future-shop.jp\/magazine\/wp-content\/uploads\/2026\/11\/ec-market-2025-9-300x151.png 300w, https:\/\/www.future-shop.jp\/magazine\/wp-content\/uploads\/2026\/11\/ec-market-2025-9-768x386.png 768w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><\/p>\n<p><span style=\"font-size: 80%\"><span style=\"font-weight: 400\">\u753b\u50cf\u51fa\u5178\uff1a<\/span><a href=\"https:\/\/www.meti.go.jp\/press\/2026\/10\/20261021001.html\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400\">\u7d4c\u6e08\u7523\u696d\u7701 2026\u5e7410\u670821\u65e5\u516c\u8868\u300c\u4ee4\u548c7\u5e74\u5ea6 \u96fb\u5b50\u5546\u53d6\u5f15\u306b\u95a2\u3059\u308b\u5e02\u5834\u8abf\u67fb \u5831\u544a\u66f8\u300dP.37<\/span><\/a><\/span><\/p>\n<h2>CtoC-EC\uff1a6.34%\u5897\u306e2\u51466870\u5104\u5186<\/h2>\n<p><span style=\"font-weight: 400\">\u30d5\u30ea\u30de\u30a2\u30d7\u30ea\u3084\u30cd\u30c3\u30c8\u30aa\u30fc\u30af\u30b7\u30e7\u30f3\u306a\u3069\u306e<\/span><b>CtoC-EC\u5e02\u5834\u306f\u3001\u524d\u5e74\u6bd46.34%\u5897\u306e2\u51466870\u5104\u5186<\/b><span style=\"font-weight: 400\">\u3067\u3057\u305f\u3002\u5e02\u5834\u898f\u6a21\u306e\u4f38\u3073\u7387\u306f2024\u5e74\uff081.82%\uff09\u304b\u30894.52\u30dd\u30a4\u30f3\u30c8\u4e0a\u6607\u3057\u3066\u3044\u307e\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400\">\u306a\u304a\u3001\u5831\u544a\u66f8\u304c\u96c6\u8a08\u5bfe\u8c61\u3068\u3057\u3066\u3044\u308bCtoC-EC\u306e\u5e02\u5834\u898f\u6a21\u306f\u3001\u7d14\u7c8b\u306a\u500b\u4eba\u9593\u53d6\u5f15\u3060\u3051\u3067\u306a\u304f\u3001\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u4e0a\u3067\u884c\u308f\u308c\u308bBtoB\u3084BtoC\u306e\u53d6\u5f15\u3082\u542b\u307e\u308c\u307e\u3059\u30022\u51466870\u5104\u5186\u306e\u3059\u3079\u3066\u304c\u500b\u4eba\u9593\u306e\u4e2d\u53e4\u54c1\u58f2\u8cb7\u3068\u3044\u3046\u610f\u5473\u3067\u306f\u306a\u3044\u70b9\u306b\u7559\u610f\u304c\u5fc5\u8981\u3067\u3059\u3002<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-25564\" src=\"https:\/\/www.future-shop.jp\/magazine\/wp-content\/uploads\/2026\/11\/ec-market-2025-10.png\" alt=\"\u56fd\u5185CtoC-EC\u306e\u5e02\u5834\u898f\u6a21\" width=\"1000\" height=\"163\" srcset=\"https:\/\/www.future-shop.jp\/magazine\/wp-content\/uploads\/2026\/11\/ec-market-2025-10.png 1000w, https:\/\/www.future-shop.jp\/magazine\/wp-content\/uploads\/2026\/11\/ec-market-2025-10-300x49.png 300w, https:\/\/www.future-shop.jp\/magazine\/wp-content\/uploads\/2026\/11\/ec-market-2025-10-768x125.png 768w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><\/p>\n<p><span style=\"font-size: 80%\"><span style=\"font-weight: 400\">\u753b\u50cf\u51fa\u5178\uff1a<\/span><a href=\"https:\/\/www.meti.go.jp\/press\/2026\/10\/20261021001.html\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400\">\u7d4c\u6e08\u7523\u696d\u7701 2026\u5e7410\u670821\u65e5\u516c\u8868\u300c\u4ee4\u548c7\u5e74\u5ea6 \u96fb\u5b50\u5546\u53d6\u5f15\u306b\u95a2\u3059\u308b\u5e02\u5834\u8abf\u67fb \u5831\u544a\u66f8\u300dP.40<\/span><\/a><\/span><\/p>\n<p><span style=\"font-weight: 400\">\u5831\u544a\u66f8\u3067\u306f\u3001\u30d5\u30ea\u30de\u30a2\u30d7\u30ea\u3084\u30cd\u30c3\u30c8\u30aa\u30fc\u30af\u30b7\u30e7\u30f3\u306a\u3069\u306e\u30b5\u30fc\u30d3\u30b9\u63d0\u4f9b\u4f01\u696d\u304c\u3001\u58f2\u8cb7\u3060\u3051\u3067\u306a\u304f\u6c7a\u6e08\u3084\u91d1\u878d\u306a\u3069\u306e\u95a2\u9023\u30b5\u30fc\u30d3\u30b9\u306b\u3082\u4e8b\u696d\u9818\u57df\u3092\u5e83\u3052\u3001\u5f93\u6765\u306e\u5206\u985e\u3067\u306f\u6349\u3048\u306b\u304f\u3044\u7af6\u4e89\u304c\u751f\u307e\u308c\u3066\u3044\u308b\u3053\u3068\u3082\u6307\u6458\u3057\u3066\u3044\u307e\u3059\u3002<\/span><\/p>\n<div class=\"supplement boader\">\n<ul>\n<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">\u5404\u793e\u306e\u7af6\u4e89\u8ef8\u306f\u3001\u5358\u306a\u308b\u6a5f\u80fd\u512a\u4f4d\u6027\u306e\u78ba\u4fdd\u304b\u3089\u3001\u30e6\u30fc\u30b6\u30fc\u306e\u30e9\u30a4\u30d5\u30b5\u30a4\u30af\u30eb\u5168\u4f53\u306b\u6df1\u304f\u95a2\u4e0e\u3059\u308b\u7d4c\u6e08\u570f\u306e\u69cb\u7bc9\u3078\u3068\u79fb\u884c\u3057\u3066\u3044\u308b<\/span><\/li>\n<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">LINE\u30e4\u30d5\u30fc\u306b\u3088\u308bPayPay\u3068\u306e\u9023\u643a\u306b\u4ee3\u8868\u3055\u308c\u308b\u3088\u3046\u306b\u3001\u30e6\u30fc\u30b6\u30fc\u306e\u5229\u4fbf\u6027\u3092\u9ad8\u3081\u308b\u3053\u3068\u3067\u30b0\u30eb\u30fc\u30d7\u7d4c\u6e08\u570f\u306e\u62e1\u5927\u3092\u76ee\u6307\u3057\u3066\u3044\u308b<\/span><\/li>\n<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">\u697d\u5929\u30e9\u30af\u30de\u3082\u3001\u697d\u5929\u30dd\u30a4\u30f3\u30c8\u3092\u8ef8\u3068\u3057\u305f\u697d\u5929\u7d4c\u6e08\u570f\u3068\u306e\u30b7\u30ca\u30b8\u30fc\u3092\u5f37\u8abf\u3057\u3066\u5bfe\u6297\u3057\u3066\u3044\u308b<\/span><\/li>\n<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">\u30e1\u30eb\u30ab\u30ea\u306f\u8fd1\u5e74Fintech\u4e8b\u696d\u306b\u6ce8\u529b\u3057\u3066\u3044\u308b\u30022025\u5e746\u6708\u6642\u70b9\u3067\u306e\u300c\u30e1\u30eb\u30ab\u30fc\u30c9\u300d\u306e\u767a\u884c\u679a\u6570500\u4e07\u679a\u7a81\u7834\u3068\u3001\u305d\u308c\u306b\u4f34\u3046\u4fe1\u7528\u4f9b\u4e0e\u30d3\u30b8\u30cd\u30b9\u306e\u5805\u8abf\u306a\u62e1\u5927\u306f\u3001CtoC\u53d6\u5f15\u3092\u5165\u53e3\u3068\u3057\u305f\u91d1\u878d\u4e8b\u696d\u306e\u53ce\u76ca\u5316\u304c\u672c\u683c\u5316\u3057\u3066\u3044\u308b\u3053\u3068\u3092\u793a\u3057\u3066\u3044\u308b<\/span><\/li>\n<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">\u5404\u793e\u304cCtoC\u4e8b\u696d\u3092\u5165\u308a\u53e3\u3068\u3057\u3066\u3001\u81ea\u793e\u306e\u7d4c\u6e08\u570f\u306b\u30e6\u30fc\u30b6\u30fc\u3092\u3069\u308c\u3060\u3051\u6df1\u304f\u3001\u305d\u3057\u3066\u9577\u304f\u7559\u307e\u3089\u305b\u308b\u3053\u3068\u304c\u3067\u304d\u308b\u304b\u304c\u3001\u6210\u9577\u306e\u5206\u5c90\u70b9\u3068\u306a\u308b\u3060\u308d\u3046<\/span><\/div><\/li>\n<\/ul>\n<h2>\u8d8a\u5883EC\uff1a\u65e5\u672c\u304b\u3089\u7c73\u56fd\u30fb\u4e2d\u56fd\u3078\u306e\u8ca9\u58f2\u984d\u306f\u5408\u8a084\u51464087\u5104\u5186<\/h2>\n<p><span style=\"font-weight: 400\">\u5831\u544a\u66f8\u3067\u306f\u65e5\u672c\u30fb\u4e2d\u56fd\u30fb\u7c73\u56fd\u306e3\u30ab\u56fd\u306b\u304a\u3051\u308b\u8d8a\u5883EC\u306e\u5e02\u5834\u898f\u6a21\u3082\u96c6\u8a08\u3057\u3066\u3044\u307e\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400\">\u65e5\u672c\u304b\u3089\u4e2d\u56fd\u3078\u306e\u8d8a\u5883EC\u8ca9\u58f2\u984d\u306f\u3001\u524d\u5e74\u6bd44.5%\u5897\u306e2\u51467560\u5104\u5186\u3067\u3057\u305f\u3002\u7c73\u56fd\u5411\u3051\u306f\u540c3.4%\u5897\u306e1\u51466527\u5104\u5186\u3067\u3057\u305f\u3002<\/span><\/p>\n<p><b>2\u30ab\u56fd\u3078\u306e\u5408\u8a08\u306f4\u51464087\u5104\u5186\u3067\u3001\u524d\u5e74\u306e4\u51462350\u5104\u5186\u304b\u3089\u7d044.1%\u5897\u52a0<\/b><span style=\"font-weight: 400\">\u3057\u3066\u3044\u307e\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400\">\u306a\u304a\u3001\u4e2d\u56fd\u5411\u3051\u30fb\u7c73\u56fd\u5411\u3051\u3068\u3082\u306b\u5e02\u5834\u898f\u6a21\u306f\u62e1\u5927\u3057\u307e\u3057\u305f\u304c\u3001\u524d\u5e74\u306e\u6210\u9577\u7387\u306f\u4e2d\u56fd\u5411\u3051\u304c8.5%\u3001\u7c73\u56fd\u5411\u3051\u306f8.0%\u3067\u3042\u308a\u30012025\u5e74\u306f\u4f38\u3073\u7387\u304c\u920d\u5316\u3057\u307e\u3057\u305f\u3002<\/span><\/p>\n<div id=\"attachment_25565\" style=\"width: 1010px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-25565\" class=\"size-full wp-image-25565\" src=\"https:\/\/www.future-shop.jp\/magazine\/wp-content\/uploads\/2026\/11\/ec-market-2025-11.png\" alt=\"2025\u5e74\u306e\u8d8a\u5883EC\u5e02\u5834\u898f\u6a21\" width=\"1000\" height=\"761\" srcset=\"https:\/\/www.future-shop.jp\/magazine\/wp-content\/uploads\/2026\/11\/ec-market-2025-11.png 1000w, https:\/\/www.future-shop.jp\/magazine\/wp-content\/uploads\/2026\/11\/ec-market-2025-11-300x228.png 300w, https:\/\/www.future-shop.jp\/magazine\/wp-content\/uploads\/2026\/11\/ec-market-2025-11-768x584.png 768w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><p id=\"caption-attachment-25565\" class=\"wp-caption-text\">\u65e5\u672c\u304b\u3089\u4e2d\u56fd\u304a\u3088\u3073\u7c73\u56fd\u306b\u5411\u3051\u3066\u8ca9\u58f2\u3055\u308c\u305f\u8d8a\u5883EC\u306e\u5e02\u5834\u898f\u6a21\u30022\u30ab\u56fd\u3078\u306e\u5408\u8a08\u306f4\u51464087\u5104\u5186\u3002\u4e21\u56fd\u5411\u3051\u3068\u3082\u91d1\u984d\u306f\u62e1\u5927\u3057\u305f\u304c\u3001\u4f38\u3073\u7387\u306f\u524d\u5e74\u3092\u4e0b\u56de\u3063\u305f<\/p><\/div>\n<p><span style=\"font-size: 80%\"><span style=\"font-weight: 400\">\u753b\u50cf\u51fa\u5178\uff1a<\/span><a href=\"https:\/\/www.meti.go.jp\/press\/2026\/10\/20261021001.html\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400\">\u7d4c\u6e08\u7523\u696d\u7701 2026\u5e7410\u670821\u65e5\u516c\u8868\u300c\u4ee4\u548c7\u5e74\u5ea6 \u96fb\u5b50\u5546\u53d6\u5f15\u306b\u95a2\u3059\u308b\u5e02\u5834\u8abf\u67fb \u5831\u544a\u66f8\u300dP.9<\/span><\/a><\/span><\/p>\n<h2>\u30cd\u30c3\u30c8\u30b7\u30e7\u30c3\u30d4\u30f3\u30b0\u5229\u7528\u7387\u306f56.9%\u306b\u4e0a\u6607\u3001EC\u652f\u51fa\u984d\u3082\u5897\u52a0<\/h2>\n<p><span style=\"font-weight: 400\">\u3053\u3053\u307e\u3067\u306f\u7d4c\u6e08\u7523\u696d\u7701\u306e\u5831\u544a\u66f8\u306e\u30c7\u30fc\u30bf\u3092\u7d39\u4ecb\u3057\u3066\u304d\u307e\u3057\u305f\u304c\u3001\u3053\u3053\u3067\u306f\u8996\u70b9\u3092\u5909\u3048\u3066\u3001\u7dcf\u52d9\u7701\u306e\u300c\u5bb6\u8a08\u6d88\u8cbb\u72b6\u6cc1\u8abf\u67fb\u300d\u306e\u30c7\u30fc\u30bf\u3092\u53d6\u308a\u4e0a\u3052\u307e\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400\">\u5bb6\u8a08\u6d88\u8cbb\u72b6\u6cc1\u8abf\u67fb\u306b\u3088\u308b\u3068\u30012025\u5e74\u306e<\/span><b>\u30cd\u30c3\u30c8\u30b7\u30e7\u30c3\u30d4\u30f3\u30b0\u5229\u7528\u4e16\u5e2f\u306e\u5272\u5408\u306f56.9%\u3067\u3001\u524d\u5e74\u306e55.3%\u304b\u30891.6\u30dd\u30a4\u30f3\u30c8\u4e0a\u6607<\/b><span style=\"font-weight: 400\">\u3057\u307e\u3057\u305f\uff08\u5bfe\u8c61\u306f\u4e8c\u4eba\u4ee5\u4e0a\u306e\u4e16\u5e2f\u3067\u3001\u5404\u6708\u306e\u5229\u7528\u4e16\u5e2f\u5272\u5408\u3092\u5e74\u5e73\u5747\u3057\u305f\u6570\u5b57\uff09\u3002<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-25566\" src=\"https:\/\/www.future-shop.jp\/magazine\/wp-content\/uploads\/2026\/11\/ec-market-2025-12.png\" alt=\"2025\u5e74\u306e\u30cd\u30c3\u30c8\u30b7\u30e7\u30c3\u30d4\u30f3\u30b0\u5229\u7528\u4e16\u5e2f\u306e\u5272\u5408\" width=\"1000\" height=\"461\" srcset=\"https:\/\/www.future-shop.jp\/magazine\/wp-content\/uploads\/2026\/11\/ec-market-2025-12.png 1000w, https:\/\/www.future-shop.jp\/magazine\/wp-content\/uploads\/2026\/11\/ec-market-2025-12-300x138.png 300w, https:\/\/www.future-shop.jp\/magazine\/wp-content\/uploads\/2026\/11\/ec-market-2025-12-768x354.png 768w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><\/p>\n<p><span style=\"font-size: 80%\"><span style=\"font-weight: 400\">\u753b\u50cf\u51fa\u5178\uff1a<\/span><a href=\"https:\/\/www.stat.go.jp\/data\/joukyou\/pdf\/n_joukyou_y.pdf\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400\">\u7dcf\u52d9\u7701 2026\u5e742\u67086\u65e5\u516c\u8868\u300c\u5bb6\u8a08\u6d88\u8cbb\u72b6\u6cc1\u8abf\u67fb \u30cd\u30c3\u30c8\u30b7\u30e7\u30c3\u30d4\u30f3\u30b0\u306e\u72b6\u6cc1\u306b\u3064\u3044\u3066\u300d\uff08\u4e8c\u4eba\u4ee5\u4e0a\u306e\u4e16\u5e2f\uff09-2025\u5e74\uff08\u4ee4\u548c7\u5e74\uff09\u5e73\u5747\u7d50\u679c-<\/span><\/a><\/span><\/p>\n<p><span style=\"font-weight: 400\">\u307e\u305f\u3001<\/span><b>\u30cd\u30c3\u30c8\u30b7\u30e7\u30c3\u30d4\u30f3\u30b0\u5229\u7528\u4e16\u5e2f\u5f53\u305f\u308a\u306e\u652f\u51fa\u984d\u306f\u6708\u5e73\u57474\u4e077300\u5186\u3067\u3001\u524d\u5e74\u6bd45.0%\u306e\u5897\u52a0<\/b><span style=\"font-weight: 400\">\u3068\u306a\u3063\u3066\u3044\u307e\u3059\u3002\u3053\u3046\u3057\u305f\u30c7\u30fc\u30bf\u304b\u3089\u3082\u3001\u56fd\u5185EC\u5e02\u5834\u306e\u6210\u9577\u304c\u7d9a\u3044\u3066\u3044\u308b\u3053\u3068\u304c\u63a8\u5bdf\u3055\u308c\u307e\u3059\u3002<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-25567\" src=\"https:\/\/www.future-shop.jp\/magazine\/wp-content\/uploads\/2026\/11\/ec-market-2025-13.png\" alt=\"2025\u5e74\u306e\u30cd\u30c3\u30c8\u30b7\u30e7\u30c3\u30d4\u30f3\u30b0\u5229\u7528\u4e16\u5e2f\u306e\u652f\u51fa\u984d\" width=\"1000\" height=\"179\" srcset=\"https:\/\/www.future-shop.jp\/magazine\/wp-content\/uploads\/2026\/11\/ec-market-2025-13.png 1000w, https:\/\/www.future-shop.jp\/magazine\/wp-content\/uploads\/2026\/11\/ec-market-2025-13-300x54.png 300w, https:\/\/www.future-shop.jp\/magazine\/wp-content\/uploads\/2026\/11\/ec-market-2025-13-768x137.png 768w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><\/p>\n<p><span style=\"font-size: 80%\"><span style=\"font-weight: 400\">\u753b\u50cf\u51fa\u5178\uff1a<\/span><a href=\"https:\/\/www.stat.go.jp\/data\/joukyou\/pdf\/n_joukyou_y.pdf\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400\">\u7dcf\u52d9\u7701 2026\u5e742\u67086\u65e5\u516c\u8868\u300c\u5bb6\u8a08\u6d88\u8cbb\u72b6\u6cc1\u8abf\u67fb 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